We’d like to welcome you to INQ, Crikey’s ambitious new inquiry journalism initiative. Starting June 24, INQ investigative reporting — lifting the rocks, connecting the dots, following the money trail and exposing misuse of power — will appear regularly in Crikey.
We look forward to sharing this exciting new phase with you.
Tamsin Creed, Publisher
A Sportsbet ad has drawn the most viewer complaints of any ad in Australian history.
mUmBRELLA picks the best television and cinema advertising in Australia for 2011. Sydney's Opera House gets the top spot for its clip of music stars including Paul Kelly, Martha Wainwright and Neil Finn.
Advertising is a powerful concept, and not just for making us open our wallets. BBC lists the six ads that made us view the world differently -- from DeBeers convinving us that engagement rings had to have diamonds to Lyndon B Johnson paving the way for political attack ads.
Push-downs, troll ads, blogger endorsements and the Hulk -- they're all new and different ways advertisers and webmasters are trying to catch your eye (and clicks) online, to generate more (or any) money from the web.