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Topic: search engine optimisation
Media briefs: ABC hits back … Musical chairs … Speculation lifts Ten …

Media briefs: ABC hits back … Musical chairs … Speculation lifts Ten …

The ABC has hit back at claims it shouldn't be spending money through Google to boost its online traffic. And other media tidbits of the day.

Fake followers and the upshot of dodgy social media

Fake followers and the upshot of dodgy social media

You may have heard of black hat search engine optimisation, but what about black hat social media? Patrick Stafford of SmartCompany asks if it works.

Santorum’s presidential hopes face a sticky problem

Santorum’s presidential hopes face a sticky problem

Rick Santorum is running for president? Hah! The religious right of the Republicans might reckon they've found their man in this confrontationist conservative former senator from Pennsylvania, but did they check Google?

How to go M.I.A. on Google

How to go M.I.A. on Google

Artist M.I.A. is about to release a new album called "/\/\/\Y/\", after her first name Maya. Except it's an absolutely useless name for SEO, because Google doesn't recognise slashes.

The death of the headline

The death of the headline

Forget witty puns and waggish turns of phrase -- online news headlines are now written with only one thing in mind: search engine optimisation. David Carr mourns the death of the smart screamer.