After the short but dramatic iSnack 2.0 saga, Kraft's new and improved competition to name its new flavour of Vegemite has a winner: Cheesybite. Eh. Appropriately bland.
Milking his 15 seconds for all they're worth, Sarah Palin's former-future-son-in-law is appearing in an ad campaign for a brand of nuts. And it's actually quite funny.
When two ad creatives got fired, rather than moping, they decided to get their blog on, chronicling their new redundant lives and emerging as new cult figures in the ad world. But is being sacked all boozing and sleeping in?
Advertising claims, celebrity endorsements and those viral marketing campaigns will face greater disclosure of commercial links and payments under new rules just released in the US by the Federal Trade Commission.
Ads for breast cancer awareness and fundraising have become pretty provocative in recent years. Are these sexy campaigns necessary to grab our cynical attention, or undermining the whole cause?
Will Kraft’s engagement experiment with Vegemite and the #vegefail iSnack 2.0 name ultimately be a huge winner or a huge loser for the brand? Tactical TV's Tony Richardson investigates.
It's the tech gods vs. the fresh food people as Apple challenges Woolworths new logo, which is either an apple or a stylised 'W', depending who you ask. But are Woolies and Apple really rivals?
Event planners and government spinners take note: here's the Chinese government's top 10 tips on how to pull together a major media event free of any negative coverage, writes Crikey intern Melanie Mahony.
Modern folk pretty much see sex and innuendo wherever we look. But there was a more innocent time, when advertisers didn't have to worry about showing men bathing together, or hungrily eying off a sausage, without sending consumers into fits of giggles. (Heh: "sausage")
You thought Mad Men was a snappy moniker for the ad men of Madison Avenue? How wrong you were. Sesame Street explains why they are really mad.
