The ACCC has sent out a press release this morning to introduce "a caped calculator character called Unit Man." He can't fly or see through walls, but may save you cents -- cents! -- off laundry detergent.
The 2009 Brand Asset Valuator study reveals Australia's most popular brand names -- which this year include Google, Nokia and Vegemite -- but far more interesting are the brands we like the least, which include Grazia magazine and Aurora Coffee.
This week we're giving the Wankley to products that pinkefy themselves with all sorts of glowing promises about their commitment to breast cancer research. Too bad the donations cost less than the feel good advertising it brings them.
Melbourne broadsheet The Age is facing prosecution after it illegally sprayed promotional stencils onto Melbourne's streets, in defiance of Melbourne City Council guidelines.
Consumer advocate CHOICE has named its picks for the shonkiest Australian products and services for 2009. Brands coming under fire this year include Aldi, L'Oreal, Tiffany, Qantas and Tiger Airways.
Sites like Gawker and Thrillist are now penning their advertisers' copy for them in "sponsored posts", to help the brands fit in with the "vibe" of their sites. Are they crossing the fine line between advertising and editorial?
In an bizarre cross-marketing campaign, Burger King in Japan has created a special Whopper to celebrate the release of Microsoft's new Windows 7 operating system, featuring seven quarter-pound beef patties.
Today is Pink Ribbon Day, and Crikey is on the look-out for the most egregious and shamless examples brands engaging in a spot of "pink washing". Join us!
Business Pundit wraps up the ads that took the internet by storm in 2009, including LED sheep, Bruce Lee playing table tennis, Vanilla Ice says sorry. Ah, so many memories, so many wasted working hours...
Smiths chips latest marketing campaign could teach Vegemite a thing or two about letting readers in on the snack creation process, with the creation "late night kebab" and "butter popcorn" flavoured chips.
