One of the PR industry’s most problematic activities is dreaming up justifications for toxic workplace practices imposed by psychopathic managers, writes Noel Turnbull.
Commercials Advice, the watchdog set up by Free TV Australia to classify and approve television commercials, has banned another pro-euthanasia commercial for promoting suicide. The decision comes just weeks after the body refused classification for a controversial ad produced by right to die lobby group Exit International.
A whole new world of internet advertising is developing in the Forbes blogs stable, far more involved than the old sponsored post. Instead advertisers can pay to run an entire blog alongside the normal blogs run by Forbes journos.
Wolfmother has been told to play at a tobacco-sponsored and "do it for the fans".
Crikey's health blog Croakey has been hoarding food items in recent weeks. Here is a collection of new advertising campaigns that are ruffling the deep fried feathers of food conglomerates such as McDonalds.
The debate about paywalls and whether to charge for online journalism took an interesting turn this week when John Fairfax was accused of not charging for newspapers.
Does anyone really know how many people are reading newspapers? Probably not. The industry has yet to come up with a robust way to measure online readership.
Africa isn't just shacks, poverty and hungry children. Now the best of Africa's marketing brains are coming together to figure out how to rebrand the continent, from .africa domain names to focusing on a fun MTV-style music and beautiful women image.
The decision by Free TV Australia to ban an advertisement by a voluntary euthanasia group raises serious questions about the role of the industry in deciding what can and cannot go to air, writes Diana Cruikshank.
Tourism Australia are hoping that will be able cash in on Oprah Winfrey's cult-like fandom, with tourism experts telling Crikey that plans to bring the queen of US daytime television to Australia were "brilliant".
