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Playing in traffic: the dirty tricks publishers use to boost online views

Playing in traffic: the dirty tricks publishers use to boost online views

Myriam RobinJul 5, 20161 Comment

If you think traffic on the net is easily quantifiable, think again.

David Leyonhjelm misused parliamentary footage in an ad. What now?

David Leyonhjelm misused parliamentary footage in an ad. What now?

Myriam RobinMay 19, 201612 Comments

The Senator has been asked to take down his ads featuring footage of Parliament, but he's doubling down instead.

Media briefs: Tim Blair on DV ... torture video OK ... Guardian price hike ...

Media briefs: Tim Blair on DV ... torture video OK ... Guardian price hike ...

CrikeyApr 11, 20164 Comments

Does one angry blogger trump a three-year campaign? And other media tidbits of the day.

Buying the lede: when news and ad deals clash

Buying the lede: when news and ad deals clash

Glenn Dyer and Myriam RobinApr 7, 201618 Comments

The Prime Minister had some strong words for the banking sector yesterday. Not that you'd read about in the News Corp papers. Glenn Dyer and Myriam Robin report.

More students flock to journalism courses -- but jobs are another matter

Myriam RobinAug 28, 20157 Comments

Students are enrolling in journalism courses in greater numbers. But they may find themselves writing snappy slogans for soft-drink companies rather than breaking front-page news.

Golden marketing ploy: Streets having a gay old time at media's expense?

Golden marketing ploy: Streets having a gay old time at media's expense?

Josh TaylorAug 3, 20153 Comments

An individual fan has convinced behemoth Unilever to create a new product just for him! Sound too good to be true? We have the inside scoop.

Have endorsement deals jumped the shark? Red Bull gives you bliiiiiiing

Have endorsement deals jumped the shark? Red Bull gives you bliiiiiiing

Myriam RobinJul 22, 20155 Comments

Pro surfer's near-miss with a great white shark gives wings to Red Bull's marketing reach .

Programming on the chopping block as SBS ad averaging bill fails

Programming on the chopping block as SBS ad averaging bill fails

Myriam RobinJun 24, 2015

What now for the SBS?

Every step you take: how advertisers are monitoring your every move

Every step you take: how advertisers are monitoring your every move

StilgherrianJun 19, 20159 Comments

Big tech companies know exactly where you are, what you buy, where you live, who your friends are and what you do. And they are going to try to exploit that information to sell you something.

Independent regional paper in peril as council yanks its ads

Independent regional paper in peril as council yanks its ads

Myriam RobinJun 17, 20156 Comments

The local council says it will pull its advertising in The Clarence Valley Independent after what locals say was unfavourable coverage in its pages.

https://www.crikey.com.au/2015/06/17/independent-regional-paper-in-peril-as-council-yanks-its-ads/ == https://www.crikey.com.au/free-trial/==https://www.crikey.com.au/subscribe/

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