Noel Turnbull

Adjunct professor of media and communications at RMIT University.


The pants on fire test

The pants on fire test

February 8, 2011 6

If so many US citizens believe in fantasies, and Pants on Fire ratings are needed for politics here and there, equally much of what people believe about PR and its history is wrong as well, writes Noel Turnbull adjunct professor media and communications RMIT University

Floods of giving and promotion

January 24, 2011 6

The problem that PR people face in these situations is how to do what is the obvious human thing -- help how you can -- while ensuring that what you do doesn’t spill over into counter-productive self-promotion.

Bah humbug to the season

Bah humbug to the season

December 16, 2010 7

If there is anything that arguably demonstrates that the PR stereotype has some validity it is the festive season in general and Christmas in particular.

Year-end leadership, reform agenda round-ups

December 9, 2010 1

As the annual political round-ups start to roll out it is fascinating to watch how they are all obsessed with leadership and activity.

The conventional wisdom is always wrong

December 2, 2010 9

The late J.K. Galbraith had a remarkable capacity to coin memorable epigrams and quotable quotes. The idea that the conventional wisdom is always wrong was one of them.

Silences and complexity

November 25, 2010 3

Two of the ways PR people seek to make issues disappear are: to create strange silences in which they are lost, or to bury them in so much complexity and confusion that people just stop listening.

Background briefings cui bono?

November 18, 2010 2

One of the fascinating things about the media is how frequently the "facts" reported about an event differ between media outlets while, simultaneously, the supposed meaning of the events are interpreted in remarkably similar ways. Noel Turnbull looks to Burma.

What the Basin Authority should have done

November 11, 2010 7

The frightening thing about the Murray-Darling Basin Authority’s current efforts is that they apparently spent about $60 million getting to where they are while ignoring almost every lesson about how to undertake consultation.

Come in Spinner: PR, David Jones and ethics

November 4, 2010

Discussions of PR ethics often suffer from conceptual confusion -- about the nature of ethical challenges and the way to deal with them.

Come in Spinner: inside the prolific Vatican PR outfit

October 21, 2010 5

For an organisation that prides itself on its millennia-long view of the world, heaven and all things in between, the Vatican certainly spends a lot of time focused on day-to-day public relations.