Representation matters, but at the same time Hollywood's publicity machine repeatedly and perhaps cynically courts controversy for cash.
The latest Scarlett Johansson controversy is a perfect snapshot of modern Hollywood: it doesn’t operate like a public broadcaster, and will only ever do the "right" thing where it affects the bottom line.
The political backlash to Roseanne, on screen and off, is playing into the hands of the network and ignoring all that we know about media.
Will the gradual crawl towards representation in pop culture continue in 2018, or is the battle meaningless in the pursuit of profit? Helen Razer and Lauren Rosewarne offer points for both sides.