Normal service has resumed for the AFL. Like the NRL before it, the ratings for the second Thursday night game of the restarted AFL competition plunged -- from 1.27 million for the Richmond-Collingwood game last week to 827,000 for the Richmond-Hawthorn game last night. That was a fall of more than 35%. It was a similar story on pay TV -- the audience for the game on Foxtel slumped to 235,000 from 342,000 the week before, a fall of more than 30%.
The NRL audience also fell 35% from its first game (on a Thursday night) to the second Thursday night game -- 951,000 to 618,000. Last night the audience for the third Thursday night NRL game fell a further 10% to 552,000.
Still the AFL audience managed to drag Seven to a big win on the night, and that will be repeated tonight with the AFL helping Seven past Nine and its NRL match. Without Masterchef Ten was very weak -- the ABC’s main channel with a share of 10.5% beat Ten’s main channel with 9.6%.