AFL footy
(Image: AAP/Michael Dodge)

Normal service has resumed for the AFL. Like the NRL before it, the ratings for the second Thursday night game of the restarted AFL competition plunged — from 1.27 million for the Richmond-Collingwood game last week to 827,000 for the Richmond-Hawthorn game last night. That was a fall of more than 35%. It was a similar story on pay TV — the audience for the game on Foxtel slumped to 235,000 from 342,000 the week before, a fall of more than 30%.

The NRL audience also fell 35% from its first game (on a Thursday night) to the second Thursday night game — 951,000 to 618,000. Last night the audience for the third Thursday night NRL game fell a further 10% to 552,000.

Still the AFL audience managed to drag Seven to a big win on the night, and that will be repeated tonight with the AFL helping Seven past Nine and its NRL match. Without Masterchef Ten was very weak — the ABC’s main channel with a share of 10.5% beat Ten’s main channel with 9.6%.

ABC News Breakfast was second (304,000/192,000) and Today was third (388,00/183,00), both behind Sunrise (469,000/267,000). That was the weakest metro figure for Today since the COVID-crisis erupted and boosted viewing across the board. Thats a sure sign the interest in COVID-19 has ended and it is now just another story in the daily news cycle.

In the regions it was Seven News with 611,000, Seven News 6.30 with 578,000, The Chase Australia 5.30pm with 403,000, Home and Away with 382,000, then 7pm ABC News with 370,000.

Network channel share:

  1. Seven (34.6%)
  2. Nine (24.3%)
  3. Ten (17.2%)
  4. ABC (15.3%)
  5. SBS (8.7%)

Network main channels:

  1. Seven (22.6%)
  2. Nine (16.1%)
  3. ABC (10.5%)
  4. Ten (9.6%)
  5. SBS ONE (4.6%)

Top 5 digital channels: 

  1. 7mate (5.3%)
  2. 10 Bold (4.8%)
  3. 7TWO (4.6%)
  4. ABC Kids/Comedy, GO (2.8%)

Top 10 national programs:

  1. Seven News — 1.69 million
  2. Seven News 6.30 — 1.59 million
  3. Nine/NBN News — 1.25 million
  4. Nine/NBN News 6.30 — 1.19 million
  5. 7pm ABC News — 1.13 million
  6. The Chase Australia 5.30pm (Seven) — 1.03 million
  7. Home and Away (Seven) — 950,000
  8. A Current Affair (Nine) — 899,000
  9. Seven’s AFL (Seven) — 827,000
  10. 7.30 (ABC) — 783,000

Top metro programs:

  1. Seven News — 1.08 million
  2. Seven News 6.30 — 1.01 million

Losers: NRL, Nine, Ten, Richmond

Metro news and current affairs:

  1. Seven News — 1.08 million
  2. Seven News 6.30 — 1.01 million
  3. Nine News — 926,000
  4. Nine News 6.30 — 575,000
  5. 7pm ABC News — 763,000
  6. A Current Affair (Nine) — 599,000
  7. 7.30 (ABC) — 525,000
  8. The Project 7pm (Ten) — 499,000
  9. Ten News First — 372,000
  10. The Project 6.30pm (Ten) — 343,000

Morning (National) TV:

  1. Sunrise (Seven) — 469,000/267,000
  2. News Breakfast (ABC, ABC News) — 301,000/192,000
  3. Today (Nine) — 288,000/183,000
  4. The Morning Show (Seven) — 194,000
  5. Today Extra (Nine) — 147,000
  6. Studio 10 (Ten) — 76,000

Top five pay TV programs:

  1. AFL (Richmond v Hawthorn (Fox Footy) — 235,000
  2. NRL:Newcastle v Brisbane  (Fox League) — 220,000
  3. Aussie Gold Hunters (Discovery) — 99,000
  4. AFL: Pre-Game  (Fox Footy) — 77,000
  5. Credlin (Sky News) — 68,000

Peter Fray

Inoculate yourself against the spin

Get Crikey for just $1 a week and support our journalists’ important work of uncovering the hypocrisies that infest our corridors of power.

If you haven’t joined us yet, subscribe today to get your first 12 weeks for $12 and get the journalism you need to navigate the spin.

Peter Fray
Editor-in-chief of Crikey

JOIN NOW