ACCC report Australia's advertising

Australia’s advertising systems are fundamentally broken: that’s the big takeaway from the ACCC report on digital platforms released on Friday. The bad news for news media is that there’s no way of mending them in a way that benefits journalism.

The challenges the ACCC identifies -- excessive market power of Facebook and Google, an unequal regulatory mishmash and the mass aggregation of private data -- all flow from this broken advertising model.