In the aftermath of the election, the post-mortem of Labor’s historic loss is in full swing. Some have pointed to the effective scare campaign run by vested interests. Others blame the large target, substantive policy agenda of the Labor party for putting off voters. Many more still highlight Bill Shorten’s enduring unpopularity as the key reason for failure.
However, the most interesting analysis appears to be occurring within the newly minted Labor leadership. In his opening address as opposition leader Anthony Albanese has signalled a pitch to wealthy voters, saying that the party has to “articulate a vision for how we increase wealth and not just share wealth”. It appears from this statement that Albanese believes that part of the reason Labor lost is that wealthy voters found their previous platform unappealing.