The return/debut of Blind Date, hosted by Julia Morris, flopped and did so badly — just 646,000 national viewers from 7.30pm. It was the lead-in for Have You Been Paying Attention? and an extra 452,000 people tuned in, giving ‘Attention 1.09 million national viewers (769,000 in the metros and 265,000 in the regions).

Blind Date might have helped Ten’s main channel to a small win over the other main channels in 16-39s. But the program will be lucky to get 646,000 viewers back next week. It’s not just Ten’s viewers who aren’t not clicking on to dating shows — Seven’s Take Me Out is struggling for traction. The most telling verdict from viewers is when they avoid a show by either turning off, or tuning in to the program that follows. Last night saw the latter and it was a big thumbs down.

In regional areas Seven’s 6pm News topped the night with 572,000, followed by Seven News/Today Tonight with 571,000, Home and Away was next with 428,000, then The Block with 421,000, and The Chase Australia from 5.30pm was fifth with 383,000.

Network channel share:

  1. Nine (28.5%)
  2. Seven (26.5%)
  3. Ten (20.0%)
  4. ABC (17.9%)
  5. SBS (7.1%)

Network main channels:

  1. Nine (20.2%)
  2. Seven 18.1%)
  3. ABC (13.8%)
  4. Ten (13.7%)
  5. SBS ONE (5.2%)

Top 5 digital channels: 

  1. ONE (4.3%)
  2. GO (4.1%)
  3. 7TWO (3.4%)
  4. 7mate (3.1%)
  5. Gem (2.7%)

Top 10 national programs:

  1. Seven News/Today Tonight — 1.670 million
  2. Seven News — 1.587 million
  3. The Block (Nine) — 1.424 million
  4.  Nine/NBN News — 1.267 million
  5.  Nine/NBN News — 1.244 million
  6. A Current Affair (Nine) — 1.148 million
  7. Home and Away (Seven) — 1.098 million
  8. 7pm ABC News — 1.053 million
  9. Have You Been Paying Attention (Ten) — 1.034 million

Top metro programs:

  1. Seven News/Today Tonight — 1.049 million
  2. Seven News — 1.014 million
  3. The Block (Nine) — 1.003 million

Losers: Blind Date

Metro news and current affairs:

  1. Seven News/Today Tonight — 1.049 million
  2. Seven News– 1.014 million
  3. Nine News 6.30 — 965,000
  4. Nine News— 956,000
  5. A Current Affair (Nine) – 815,000
  6. 7pm ABC News — 705,000
  7. Australian Story (ABC) — 686,000
  8. 7.30 (ABC) — 672,000
  9. The Project 7pm (Ten) — 564,000
  10. Four Corners (ABC) — 414,000
  11. Media Watch (ABC) — 384,000

Morning (National) TV:

  1. Sunrise (Seven) – 484,000
  2. Today (Nine) – 341,000
  3. News Breakfast (ABC, ABC News) — 257,000
  4. The Morning Show (Seven) — 225,000
  5. Mornings (Nine) — 143,000
  6. Studio 10 (Ten) — 77,000

Top five pay TV programs:

  1. Mr INBETWEEN (showcase) — 57,000
  2. Paw Patrol (Nick Jr) — 55,000
  3. The Day Henry Met (Nick Jr), The Walking Dead (showcase) — 51,000
  4. The Bolt Report (Sky News), Paw Patrol (Nick Jr)  — 47,000

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Peter Fray
Peter Fray
Editor-in-chief of Crikey
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