"Marshall McLuhan coined the phrase 'the medium is the message' in 1958." Boy oh boy. The front-page sting for Chris Mitchell's deeply buried media column suggested we were in for something special. Eraserhead did not disappoint. The column is ... to call it a ramble is misleading because a ramble will eventually get you somewhere. If you're going to stick together Quadrant, Shannon Molloy, Morrissey, a play wot he saw, and wandering in the Mulga, a bit of art is required.

But the best bit is at the start, where Mitchell summons up the ghost of Marshall McLuhan: