The Bachelor was the most watched non-news program in the metros, and the second most watched nationally after Home and Away. The Bachelor though flopped in regional markets where it is still an acquired taste. But the meat market gave Ten another night of tasty demos, even in the regions, especially among young female viewers. And that was a very boring night of TV if you are out of the young female demo.

In the regions Seven News was again the most watched program with 563,000 people, Home and Away was second with 491,000, Seven News/Today Tonight was next with 489,000, The Chase Australia 5.30pm was next with 449,000, and the 7pm ABC News was 5th with 387,000.

From that you might has guessed that Seven was again a solid winner, from Nine and Ten. The Bachelor just doesn’t cut it with regional viewers, which is understandable given that regional viewing is dominated by older demographics (hence Seven’s continuing dominance).

Network channel share:

  1. Seven (26.6%)
  2. Nine (25.2%)
  3. Ten (23.9%)
  4. ABC (18.6%)
  5. SBS (7.7%)

Network main channels:

  1. Nine (18.7%)
  2. Ten (18.3%)
  3. Seven (16.1%)
  4. ABC (10.7%)
  5. SBS ONE (4.7%)

Top 5 digital channels: 

  1. 7TWO (5.1%)
  2. ANC 2, ONE (3.4%)
  3. 7flix, GO (3.1%)

Top 10 national programs:

  1. Seven News  — 1.613 million
  2. Seven News/Today Tonight — 1.462 million
  3. Nine News — 1.304 million
  4. ACA (Nine) — 1.170 million
  5. Home and Away (Seven) — 1.159 million
  6. ABC News — 1.158 million
  7. The Bachelor (Ten) — 1.087 million
  8. The Chase Australia 5.30pm (Seven) — 1.075 million
  9. 7.30 (ABC) — 955,000
  10. Nine News 6.30 — 952,000

Top metro programs:

  1. Seven News — 1.050 million
  2. Nine News — 1 million

Losers: Just a waste of a night. The Bachelor in the regional markets – 263,000 people – the 14th most watched program.

Metro news and current affairs:

  1. Seven News — 1.050 million
  2. Nine News — 1 million
  3. Seven News/Today Tonight — 973,000
  4. Nine News (6.30pm) — 944,000
  5. A Current Affair (Nine) – 815,000
  6. ABC News – 771,000
  7. 7.30 (ABC) — 660,000
  8. The Project 7pm (Ten) — 632,000
  9. Ten Eyewitness News — 506,000
  10. The Project 6.30pm (Ten) — 444,000

Morning TV:

  1. Sunrise (Seven) – 349,000
  2. Today (Nine) – 320,000
  3. The Morning Show (Seven) — 164,000
  4. News Breakfast (ABC, 91,000 + 49,000 on News 24) 140,000
  5. Today Extra (Nine) — 124,000
  6. Studio 10 (Ten) — 83,000

Top five pay TV programs:

  1. NRL: Easts v Brisbane (Fox Sports 1) — 165,000
  2. NRL Thursday (Fox Sports 1) — 117,000
  3. NRL: Thursday (Fox Sports 1) — 83,000
  4. AFL: 360 (Fox Footy) – 82,000
  5. Cricket: First Test, Sri Lanka v Australia (Fox Sports 4) — 61,000

*Data © OzTAM Pty Limited 2016. The data may not be reproduced, published or communicated (electronically or in hard copy) in whole or in part, without the prior written consent of OzTAM. (All shares on the basis of combined overnight 6pm to midnight all people.) and network reports.

Peter Fray

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