No wonder TV executives do it tough: here’s Seven with a poor showing in the metros — no real winners, even Sunrise was passed by Today, The Chase Australia at 5.30 pm had a good win over Nine’s Hot Seat, but not enough to help the 6pm news along the east coast, as it has been doing. But in the regions it was again another story with Seven the clear winner. That’s grey hair, no, no hair material for TV executives! Nine won the metros. Nine and Ten dominated the demos.

The Bachelorette managed 1.237 million national viewers. Nine’s Celebrity Apprentice made another appearance (I thought I would remind you). 777,000 national viewers including a weak 547,000 in the metros. In its own way it is as boring piece of TV as anything on the box at the moment. It is so staged, so much rubbish. The Block, The X Factor  and the Bachette are TV Tolstoy in comparison. Well, maybe not TV Tolstoy, but they have their moments. Celebrity Apprentice is one long block of TV concrete.

Gruen was OK last night, but predictable (do over the ads on AFL and NRL Grand Finals). It didn’t tell us anything we couldn’t realise from watching both games — there are a lot of ads, logos etc on the screen — but guess what. I thought the footy was pretty outstanding. And some of the ads used on Gruen seem to go on and on. (And I haven’t gone out and bought a Toyota, OK?)

Seven’s Sunrise slipped behind Nine’s Today in the metros, 339,000 to 322,000, but Sunrise won nationally.

Network channel share:

  1. Seven (26.3%)
  2. Nine (26.0%)
  3. Ten (20.3%)
  4. ABC 20.0%)
  5. SBS (7.4%)

Network main channels:

  1. Nine (18.4%)
  2. Seven (17.3%)
  3. Ten (15.3%)
  4. ABC (14.5%)
  5. SBS ONE (5.2%)

Top 5 digital channels: 

  1. 7TWO (5.3%)
  2. GO (4.2%)
  3. 7mate (3.6%)
  4. Gem (3.4%)
  5. ABC 2 (2.9%)

Top 10 national programs:

  1.  Nine News — 1.442 million
  2. Gruen (ABC) — 1.268 million
  3. Home and Away (Seven) — 1.267 million
  4. The Bachelorette (Ten) — 1.237 million
  5. The Force (Seven) — 1.234 million
  6. Border Security (Seven) — 1.205 million
  7. ABC News — 1.195 million
  8. A Current Affair (Nine) — 1.169 million
  9. Seven News — 1.149 million
  10. The Block (Nine) — 1.139 million

Top metro programs:

  1. Nine News — 1.033 million
  2. Nine News 6.30 — 1.022 million

Losers:  Seven. A weak night and day all round in the metros – not many winners, but in the regions a very different story.Metro news and current affairs:

  1. Nine News — 1.033 million
  2. Nine News 6.30 — 1.022 million
  3. A Current Affair (Nine) – 957,000
  4. Seven News/Today Tonight — 935 million
  5. Seven News — 918,000
  6. ABC News – 852,000
  7. 7.30 (ABC) — 686,000
  8. The Project 7pm (Ten) — 587,000
  9. Ten Eyewitness News — 471,000
  10. The Project 6.30pm (Ten) — 414,000

Morning TV:

  1. Today (Nine) – 339,000
  2. Sunrise (Seven) – 322,000
  3. News Breakfast (ABC 1,  99,000 + 43,000 on News 24) — 142,000
  4. The Morning Show (Seven) — 129,000
  5. Mornings (Nine) — 108,000
  6. Studio 1o (Ten) — 58,000

Top five pay TV channels:

  1. LifeStyle  (2.7%)
  2. Fox 8  (2.4%)
  3. TVHITS  (2.2%)
  4. Disney (2.1%)
  5. UKTV (1.9%)

Top five pay TV programs:

  1. Gogglebox Australia (LifeStyle) – 138,000
  2. The Flash (Fox8) — 109,000
  3. The Simpsons (Fox8) – 82,000
  4. The Simpsons (Fox8) — 67,000
  5. Mickey Mouse Club (Disney Jr) — 62,000

*Data © OzTAM Pty Limited 2015. The data may not be reproduced, published or communicated (electronically or in hard copy) in whole or in part, without the prior written consent of OzTAM. (All shares on the basis of combined overnight 6pm to midnight all people.) and network reports.

Peter Fray

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