The SBS Charter says the “principal function of SBS is to provide multilingual and multicultural radio, television and digital media services that inform, educate and entertain all Australians and in doing so reflect Australia’s multicultural society”. It highlights how the broadcaster must do this, which includes through increasing awareness of diverse Australian cultures, by “as far as practical” broadcasting in people’s preferred languages, through making use of Australia’s diverse creative resources, and through contributing to the “overall diversity” of Australian TV and radio services.