Amid all the celebrating at Ten today over the success of the Formula One Grand Prix and I’m A Celebrity … Get Me Out of Here, perhaps CEO/chairman Hamish McLennan could manage to send a case of Bolly to the chaps over at Seven for thanks that Kerry Stokes’ troops didn’t go hard and continue running The Beast (aka My Kitchen Rules) on Sunday nights. MKR is absolutely dominating Monday to Thursday nights, but started the year with a couple of Sunday outings. Had MKR continued to run on Sundays it would have been a very different story for Nine’s The Block and I’m A Celebrity.

In metro markets Nine won from Seven and Ten, In regionals though, Seven got up narrowly from Nine, with Ten a fair way back in third spot. Nine did very well in the major demos in metro markets — because The Beast was resting in its lair. The Block averaged 1.556 million nationally (WIN didn’t break the ratings coding down into the ordinary program and the room reveals, which did better in metro TV markets than the rest of the program. For that reason the room reveals probably got a higher audience, but it is impossible to work out). I’m A Celebrity’s winner’s announcement of Freddy Flintoff averaged 1.512 million, and the rest of the program averaged 1.296 million, for an episode average of a very solid 1.402 million.

The car races on Ten kept the Bolter from national TV yesterday. But no one really cared as Insiders again proved to be dominant on ABC1. Thank you for only one use of the word “conversation”, which was used in context. Tonight it’s back to normal for Ten, and for this week. The big test for the network is whether viewers stay with Ten or decamp to The Block or MKR.

Network channel share:

  1. Nine (30.7%)
  2. Seven (28.6%)
  3. Ten (21.0%)
  4. ABC (14.4%)
  5. SBS (5.4%)

Network main channels:

  1. Nine (23.5%)
  2. Seven (20.6%)
  3. Ten (17.7%)
  4. ABC1 (10.9%)
  5. SBS ONE (4.4%)

Top 5 digital channels: 

  1. GO (4.4%)
  2. 7mate (4.0%)
  3. 7TWO (3.9%)
  4. Gem (2.8%)
  5. ABC2, Eleven (1.9%)

Top 10 national programs:

  1. Nine News — 1.795 million
  2.  Seven News — 1.617 million
  3. The Block (Nine) — 1.556 million
  4. My Kitchen Rules (Seven) – 2.171 million
  5.  I’m A Celebrity — Winner Announced (Ten) — 1.512 million
  6. Sunday Night (Seven) — 1.499 million
  7. 60 Minutes (Nine) — 1.471 million
  8. Formula 1 GP (Ten) — 1.347 million
  9. Downton Abbey (Seven) — 1.298 million
  10. I’m A Celebrity – Finale Night (Ten) — 1.296 million

Top metro programs:

  1. Nine News — 1.302 million
  2. The Block – Reveal (Nine) — 1.201 million
  3. I’m A Celebrity – Winner Announced (Ten) — 1.144 million
  4. The Block (Nine) — 1.103 million
  5. Formula 1 GP (Ten) — 1.066 million
  6. Seven News — 1.063 million
  7. 60 Minutes (Nine) — 1.025 million

Losers: No one — there was enough choice for everyone.Metro news and current affairs:

  1. Nine News — 1.302 million
  2.  Seven News — 1.063 million
  3. 60 Minutes (Nine) — 1.025 million
  4. Sunday Night (Seven) — 980,000
  5. 7pm ABC 1 News — 789,000
  6. SBS World News — 189,000

Morning TV:

  1. Insiders (ABC 1, 227,000, 112,000 on News 24) — 339,000
  2. Weekend Sunrise (Seven) — 303,000
  3. Landline (ABC 1) — 278,000
  4. Weekend Today (Nine) — 257,000
  5. Offsiders (ABC 1) — 187,000

Top five pay TV channels:

  1. Fox Sports 5 (2.7%)
  2. TVHITS  (2.2%)
  3. Fox Sports 1 (2.1%)
  4. Fox 8, Fox Sports 3  (2.0%)

Top five pay TV programs:

  1. F1 Grand Prix – (Fox Sports 5) — 163,000
  2. NRL: Canberra v Auckland  (Fox Sports 1) — 132,000
  3. AFL: NAB Challenge: Collingwood v Carlton (Fox Footy) — 106,000
  4. F1: Pit Lane (Fox Sports 5) — 86,000
  5. Supercars (Fox Sports 5) — 69,000

*Data © OzTAM Pty Limited 2013. The data may not be reproduced, published or communicated (electronically or in hard copy) in whole or in part, without the prior written consent of OzTAM. (All shares on the basis of combined overnight 6pm to midnight all people.) and network reports.

Peter Fray

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