Jan 27, 2015

Tears on a plane: why our emotions soar while we fly

Floating far above the ground in a padded chair, in a dry, sealed aeroplane cabin that hums gently, facing away from other passengers, with no phone or email interrupting our thoughts, we travel inward as well as onward.

Mel Campbell ā€” Freelance journalist and critic

Mel Campbell

Freelance journalist and critic

Last November, Qantas launched a major advertising campaign called “Feels Like Home”. It shows five real Australian travellers reuniting with their families after extended periods away, to the strains of Feels Like Home, a Randy Newman song performed by Australian artist Martha Marlow.

The two-minute montage version made me cry. Indeed, Qantas handed around boxes of tissues in its focus groups. The ad sparked so many tears that the Daily Mail dubbed Qantas ā€œThe Crying Kangarooā€.

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2 thoughts on “Tears on a plane: why our emotions soar while we fly

  1. Penley

    I remember one long trip back from London (where I lived at the time) watching the Sean Penn movie ‘Milk’. I didn’t just cry, by the end of it I was sobbing with such abandon the poor guy next to me didn’t know what to do. Big, heaving sobs. Bloody movie. I’ve never watched anything with more depth than a Pixar film on a plane since then – and even they’re not safe half the time.

  2. Rais

    If I cry on an international flight it won’t be a Qantas flight. I live in Perth and Qantas doesn’t find Australia’s fourth city important enough to provide international flights to it. A large lineup of foreign airlines fills the gap very well, making Perth International one of Australia’s busiest airports. “Qantas – the airline that still calls Sydmelbris home.”

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