May 22, 2014

Ten’s Wake Up call: why news cuts won’t save the network

The problems at the Ten Network go well beyond its ill-fated breakfast show. Poor programming decisions are cruelling the No. 3 network, write Myriam Robin and Glenn Dyer.

The end came yesterday, and after weeks of speculation, it surprised no one. At around 12.30pm, staff at Channel Ten were told the network would axe, after just six months on air, its hyped entry into breakfast television. Wake Up‘s last show will be on Friday. Also facing the chop are 150 jobs from its news division, with voluntary redundancies for journalists, editors, cameramen, engineers and floor staff. Gone will be three daily news broadcasts, as well as bureaux in the United States and United Kingdom.

It’s the third time the news division has been cut in recent years, even though, industry insiders told Crikey, it’s been the standout performer at the network. Job losses since the first round of redundancies in 2011 total close to 500. Each time the cuts have concentrated on the news business, with only the first round of cuts really justified after management’s jettisoning of the up-market news philosophy epitomised through the hire of George Negus (the extra staff taken on for that had to be culled).

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4 thoughts on “Ten’s Wake Up call: why news cuts won’t save the network

  1. zut alors

    The problem is misguided management decisions. TEN’s wealthy owners & significant shareholders (eg: Rinehart) seem capable of understanding balance sheets but have no insights into the entertainment industry or their audience.

  2. The Pav

    The key point is that it wan’t different….I haven’t seen any numbers but I’m guessing The Project is doing OK as it is different

  3. Stuart Coyle

    TEN’s age of entitlement is over.

    To misquote an old song: “Internet killed the video star”

  4. Stuart Coyle

    I also wonder who watches TV between 7 and 8:30am? The unemployed and pensioners wont be able to afford TV soon.

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