Apr 7, 2014

How to sway the sceptics

Crikey readers talk climate change -- and how to sell it to a sceptical public.

Why we’re not listening on climate change

Ian Perkins writes: Re. “A tough sell: can these spinners change your mind on climate change?” (Friday). I was involved in a climate change project with World Wildlife Fund looking at farmers’ observations and attitudes to climate change. We started by asking the farmers what they had seen and recorded over the last 50 years. (As you can probably imagine, many farmers keep excellent records and are very observant of changes to the weather, the climate and the behaviour of their crops and animals, streams, water storages, etc). We then compared the farmers’ observations with recorded scientific data. In most cases there was a close correlation; this information was fed back to the farmers and published as the Climate Witness project.

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One thought on “How to sway the sceptics

  1. Malcolm Harrison

    all good ideas except for Keith Binns’ final suggestion which is appalling. It is offensive and totally counter productive.

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