Apr 2, 2014

In Cuiaba, Australia’s field of dreams, they’re sick of the Cup already

The World Cup starts in just a few months. But Dan Moss, an Australian freelance journalist in Cuiaba, says Brazil is nowhere near ready to host the showcase of the world game.

Walking down the street in Cuiaba’s main shopping district, I’m blown away as a truck built for the annual Carnival, with huge speakers built into an elevated platform, rolls past. On the side a homewares and electrical chain advertises that it will bring the Cup to your house (via one of its TVs). Aboard the float a man screams repetitive slogans through the enormous speakers as Brazil’s ubiquitous mascot — the tall and tanned, young and lovely girls from anywhere but Ipanema — wave flags and look extremely bored.

It seems this is the only part of Cuiaba (pronounced Koo-ya-ba), the capital of Mato Grosso state, prepared for the World Cup. Australia will play Chile here on June 13.

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2 thoughts on “In Cuiaba, Australia’s field of dreams, they’re sick of the Cup already

  1. gringa brazilien

    It will be great – despite the doom’n’gloom merchants, I’m pretty sure everything’s gonna be alright on the night.
    Same thing happened with SA World Cup and London 2012: it’s all gonna be a disaster – but, as we know, both events turned out pretty cool.
    I have a feeling Brazil WC will be awesome.
    I just need to find ticketssss! 🙂

  2. Hector Lung

    I’m attending the three Aussie matches and I must say that given my previous experiences in Brasil, I have at no stage planned on a smoothly run World Cup. Part of the attraction will be the joyous chaos. However, reading this, it may not be so joyous. At least I’ll know what the ditch is all about.

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