Media briefs

Feb 21, 2014

Media briefs: Guardian to Melb … ABC cuts… Tele ads …

The Guardian is opening a Melbourne office, making editors around the Victorian capital nervous. Plus Crikey's White Night coverage and other media tidbits of the day.

Guardian on the Yarra (we don’t mean Fairfax). Melbourne editors beware: The Guardian‘s after your top journos. The British newspaper has announced the opening of a Melbourne bureau, just nine months after it first established a foothold in Australia. Its current bureau, which employs close to 40 people, is in Sydney, and after reportedly faster-than-average growth, expansion’s on the cards.

Page views from Australia to theguardian.co.uk were up 70% year-on-year in January, editor-in-chief Kath Viner says (though it is worth noting the company launched theguardian.co.uk/au in May last year). Managing director Ian McClelland adds that Guardian Australia has surpassed all expectations in terms of both traffic and revenue.

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3 comments

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3 thoughts on “Media briefs: Guardian to Melb … ABC cuts… Tele ads …

  1. klewso

    The pity is Abbott might have to bow to the public pressure that he and his prime sponsors have worked so assiduously building up?

  2. klewso

    The Teletrash’s “ad infinitum” – how many of those pages were free PR ads for their Limited News Party?

  3. AR

    What proportion of those full page ads were for the BigBooz discount outlets?

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