Did we see yet another suicide note from a senior manager at Ten when the latest CEO, former News Corporation executive Hamish McLennan, promised to move away from the focus on younger audiences? It was a line he repeated in interviews with The Australian Financial Review and The Australian this morning, with the added news he is going to do a strategic review (yes, another one) on the network and its future direction.
Changing the network’s audience focus was tried (and failed) by the bloke before him, James Warburton, who was “terminated” by the Ten board late Friday. He was effectively sacked by Lachlan Murdoch, James Packer, Gina Rinehart and Bruce Gordon (owner of WIN), who collectively own more than 40% of the shares and completely dominate the board. The same group supported the sacking of Grant Blackley and Nick Falloon as chairman and CEO of Ten in 2010.