The Glenn Dyer breakdown: Tennis did it again for Seven, and without the “pros” of MasterChef, Ten went backwards and ended up trailing the ABC, again, on the all important main channels and in regional markets as well. Nine’s broadcast of the fifth and final one day international helped it have a solid night and boosted the audience for the 6pm news which was the most watched program in metro and national markets.

The ODI had 930,000 metro viewers for the evening session and 1.4 million nationally, while the tennis had 1.150 million viewers in metro markets and 1.66 million nationally, the second highest nightly total since the first night when Lleyton Hewitt was beaten in the first round. The tennis late session had 1.366 million national viewers as people continued on Seven has Roger Federer battled through to win a very tight quarter final.

Clearly two foreign born top tennis players were more attractive to viewers than the Australian cricket team that performed well against Sri Lanka in a must win game from Hobart.

Tonight: Tennis on Seven. Novak Djokovic on centre court. Anything like last night’s game and it will be another late one. American Idol on Ten (two hours of it!). Nigellissima on ABC. Some foodie programs on SBS ONE (a couple of repeats). Nine has repeats of The Big Bang Theory, Person of Interest and Two and a Half Men.

Fox in the US overnight gave the green light to a pilot of Rake, starring Greg Kinnear.

The top 10 national programs (metro & regional combined):

  1. Nine News — 1.887 million.
  2. Australian Open Tennis: Night 10 (Seven) — 1.659 million.
  3. Seven News — 1.627 million.
  4. Today Tonight (Seven) — 1.405 million.
  5. One Day International Cricket Session Two (Nine) — 1.397 million.
  6. Australian Open Tennis: Late (Seven) — 1.366 million.
  7. Home and Away (Seven) — 1.325 million.
  8. ABC1 News (7pm) — 1.224 million.
  9. QI (ABC1) — 899,000.
  10. Ten News (5pm) — 878,000.

The Metro Winners:

  1. Nine News (6pm) — 1.334 million.
  2. Seven News (6pm) — 1.218 million.
  3. Today Tonight (Seven, 6.30pm) — 1.191 million.
  4. Australian Open Tennis: Night Ten (Seven, 7.30pm) — 1.150 million.

The Losers: Anyone who didn’t like tennis. Keep looking away, there’s still four sleeps to go.Metro News & CA: A Current Affair was pre-empted by the ODI cricket, Today Tonight was pre-empted by the hour long news “special” on Seven, but Seven is maintaining the ratings fiction that TT airs at 6.30 pm.

  1. Nine News (6pm) — 1.334 million.
  2. Seven News (6pm) — 1.218 million.
  3. Today Tonight (Seven, 6.30pm) — 1.191 million
  4. ABC1 News (7pm) — 827,000.
  5. Ten News (5pm) — 624,000.
  6. 7.30 Summer (ABC1, 7.30pm) — 556,000.
  7. The Project (Ten, 6.30pm) — 475,000.
  8. ABC Late News (ABC1, 10.35pm) — 214,000.
  9. SBS ONE News (6.30pm) — 145,000.
  10. SBS ONE Late News (10.30pm) — 88,000.
  11. The Drum (News 24, 6pm) — 43,000.

In the morning:

  1. Sunrise (Seven, 7am) — 351,000.
  2. Today (Nine, 7am) — 309,000.
  3. Mornings Summer (Nine, 9am) — 122,000.
  4. News Breakfast (ABC1, 7am) — 57,000 + 29,000 on News 24.

Metro FTA: Seven (three channels) won with a share of 36.9% from Nine (three) on 27.6%, Ten (three) was on 14.9%, the ABC (four) was on 14.8% and SBS (three) ended with 5.9%. Seven leads the week with 35.0% from Nine on 24.5%, Ten is on 19.1% and the ABC is on 15.8%. Main Channels: Seven won with a share of 29.8% from Nine on 20.7%, ABC1 was on 10.8%, Ten was on 9.4%, and SBS ONE ended on 4.5%. Seven leads the week with 27.3% from Nine on 17.6%, Ten is on 13.6% and ABC 1 is on 11.2%.

Metro Digital: Gem won with a share of 4.0% from 7TWO and Eleven with 3.6% each, 7mate was on 3.55, GO, 2.9%, ABC2, 2.6%, ONE, 2.0%, SBS TWO, 1.2%, ABC3, 0.7%, News 24 on 0.6% and NITV with 0.2%. The 11 channels had an FTA share last night of 24.9%. 7TWO leads the week with 4.4%, from GO on 3.5% and 7mate and Gem on 3.3% each.

Metro including Pay TV: Seven (three channels) won with a share of 31.4% from Nine (three) on 23.5%, Ten (three) was on 12.7%, the ABC (four) was on 12.6% and SBS (three) ended with 5.0%. the 15 FTA channels had a total viewing share last night of 87.0%, the highest of the week so far. The 11 digital channels share was 20.9% and the five main channels share was 66.1%. Pay TV’s share, based on the 200 — plus channels on Foxtel, dipped to a low of 13.0%.

The top five pay TV channels were:

  1. Fox8 — 4.4%.
  2. TV1 — 2.1%.
  3. Cartoon Net. — 1.9%.
  4. LifeStyle, A&E — 1.7%.

The five most-watched programs on pay TV were:

  1. The Simpsons (Fox8) — 64,000.
  2. The Simpsons (Fox8) — 61,000.
  3. Family Guy (Fox8) — 60,000.
  4. WWE Raw (Fox8) — 58,000.
  5. Family Guy (Fox8) — 57,000.

Regional: Prime/7Qld (three channels) won with a share of 37.5% from WIN/NBN (three) on 30.0%, the ABC (four) was on 14.7%, SC Ten (three) was on 13.6% and SBS (three) ended with 4.3%. Prime/7Qld won the main channels with a share of 28.9%, from WIN/NBN on 22.6%, ABC1 on 10.2% and SC Ten on 7.8%. Meanwhile, 7TWO won the digitals with 5.05 from Gem with 4.7% and Eleven on 3.7%. The 11 FTA digital channels had a total viewing share last night of 27.3%. Prime/7Qld leads the week with 35.2%, from WIN/NBN on 27.8%, SC Ten on 15.9% and the ABC is on 15.8%.

The five most-watched programs in regional markets were:

  1. Nine News — 554,000.
  2. Australian Open Tennis Night 10 — 510,000.
  3. ODI Cricket Night Session — 467,000.
  4. Home and Away — 429,000.
  5. Seven News — 409,000.

Major Metro Markets: A clean sweep again for Seven (overall and the main channels) in all five metro markets. Nine was second everywhere and Ten was third overall in Sydney and Perth, and third overall and in the main channels in Brisbane. The ABC/ABC1 were third overall and the main channels in Melbourne and Adelaide. ABC1 was third in the main channels in Sydney and Perth. Gem won the digitals in Sydney and Melbourne, 7TWO won Perth by a huge margin, 7mate won Brisbane and Eleven won Adelaide. Seven leads the week from Nine and Ten everywhere.

(All shares on the basis of combined overnight 6pm to midnight All People)

Source: Oztam, TV Networks data

Peter Fray

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