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Jan 23, 2013

Graph search: Facebook opens new chapter to close the internet

Facebook's new search engine attempts to build walls around the internet and keep its horde within its gates. It's a nightmare and it will probably work. Crikey's website editor puts it to the test.

Luke Buckmaster — Writer, Critic and The Daily Review Journalist

Luke Buckmaster

Writer, Critic and The Daily Review Journalist

Facebook Graph Search

Google co-founder Sergey Brin warned last year of a cyber dream gone bad. With the announcement of new search engine Graph Search, Facebook has edged one step closer to realising Brin’s nightmare.

6 comments

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6 thoughts on “Graph search: Facebook opens new chapter to close the internet

  1. Dawson Colin

    Brin complains of Facrbook users having to “play by their rules”. But try to do a Google search while using an anonymous proxy: a stern refusal will be the result. You must make yourself known, and they will track your activity and use the information for any purpose they choose. Whose rules are they? Certainly not users’.

  2. Mark

    And yet even when using Google to search, the internet feels far smaller and more controlled than it once did, i.e. more personalised. Both Google and Facebook collect user information so as to ostensibly create a better service, but this service seems both more streamlined and less interesting.

    I’m thinking of completely switching to Duckduckgo now. For me at least, Duckduckgo is turning up slightly more relevant results and all without them knowing a thing about me.

  3. IC-1101

    I find all of this to be quite tedious. It’s as if Facebook is forcing it to use their system or something. It’s a public, publishing platform: if you’re worried about privacy, then you probably shouldn’t walk out into the middle of the street yelling out your name.

  4. supermundane

    Google is hardly the epitome of an open, unfettered internet. In the realm of search the only option I know of that offers this is Duckduckgo.com, which doesn’t profile and users and consequently doesn’t personalise searches.

    I find it superior to Google’s offering.

  5. supermundane

    There’s also the satisfaction of knowing that you’re doing just a little less to contribute to Google or Facebook’s bottom line.

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