Glenn Dyer’s TV ratings: Seven on a Cup winner

The race yesterday had 2.664 million metro and 3.584 million national viewers, which under-estimated the real viewing audience because it doesn't include the millions watching in pubs, clubs, race courses and other venues across the country.

Glenn Dyer — <em>Crikey</em> business and media commentator

Glenn Dyer

Crikey business and media commentator

The Glenn Dyer breakdown: The Melbourne Cup in the afternoon cast a glow over Seven’s early evening programs (but not the news in Melbourne). But from 6pm, when ratings proper started, it was Seven’s night, as Nine’s penultimate Big Brother episode was battered by the pressure of The X Factor‘s results episode and the elimination of 14-year-old Shiane Hawke. Will her disappearance come back to bite Seven?

In fact, Big Brother‘s audience fell under a million metro viewers, or around 12% lower than Monday night. Not a good look ahead of tonight’s finale. Big Brother didn’t rate in Adelaide and Perth where a weak Ten beat Nine into second place overall and in the main channels. Big Brother also flopped again in regional markets.

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