Jul 30, 2012

Free sites, ‘freemium’ models boost newspaper revenue

Developments overseas have placed further doubt on the rigid paywall models adopted by News Corporation. Free sites are cashing in along with The New York Times and Financial Times.

Glenn Dyer — <em>Crikey</em> business and media commentator

Glenn Dyer

Crikey business and media commentator

Two developments in the UK and one in the US last week have placed further doubt on the rigid paywall models adopted by News Corporation.

For the first time, the free Daily Mail website broke into profit in the six months to June, and the Financial Times had more digital subscribers with its so-called “freemium” model than actual subscribers to the paper itself. Meanwhile, The New York Times reported a stunning 81% jump in digital subscribers at the same time for the June quarter.

Free Trial

Proudly annoying those in power since 2000.

Sign up for a FREE 21-day trial to keep reading and get the best of Crikey straight to your inbox

By starting a free trial, you agree to accept Crikey’s terms and conditions


Leave a comment

2 thoughts on “Free sites, ‘freemium’ models boost newspaper revenue

  1. David Spice

    Point one: Revenue is not profit. Point two: The Economist pricing is as crigid as it gets and it’s been rising.
    Summary: Traffic is only a measure of cost and user price has become the driver of profit.

  2. shepmyster

    Let’s hope Murdoch continues with his failing ways. He’s looking like Randolf Hurst more & more everyday. The sooner this American is stopped from meddling in our politics the better. What’s a man described by the British Parliament as “not a fit and proper person” doing owning 70% of our print media anyway.

Share this article with a friend

Just fill out the fields below and we'll send your friend a link to this article along with a message from you.

Your details

Your friend's details