News Limited CEO Kim Williams is a civil, intelligent and cautious man. If he didn't actually write his speech last Friday to the Press Club in Adelaide, then he would certainly have vetted the draft closely to make sure he was comfortable with its arguments and rhetoric. Which is why it’s so surprising that the sections of his speech dealing with media regulation were so utterly cack-handed.

Logic and rational thought went out the window. As a starting point for his attack on the Finkelstein inquiry and the Convergence Review proposals (none of which are yet in a bill before Parliament), Williams ran the specious line that while government regulation of the electronic media may be justified because "scarce public spectrum is involved", it is not appropriate for the press.