Jul 5, 2012

Virgin and ‘Emiratichokers’ advance on Qantas

Virgin and 'Emiratichokers' are advancing on Qantas' patch -- sparking a price war.

Ben Sandilands — Editor of Plane Talking

Ben Sandilands

Editor of Plane Talking

A contact — make that dead man walking — in Qantas sounded shattered but in good humour this morning. He referred to being under siege from the Virgins and the “Emiratichokers” in response to reports that Virgin Australia was carrying more passengers on domestic routes than Qantas, and that Emirates had run amok with a trebling of daily services out of Perth from next March, while it would start flights between its global hub at Dubai and Adelaide from November 1 (and make flights daily from February).

The Virgin story was in fact wrong, as Qantas pointed out in what has been an unruly morning in the Australian aviation playpen.

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Leave a comment

2 thoughts on “Virgin and ‘Emiratichokers’ advance on Qantas

  1. dooby

    Ben, Emirates aren’t “trebling” daily services out of Perth, they will have treble daily services (ie three flights per day). Trebling daily services, considering they have 2 per day now would imply 6 services a day. No?

  2. David Hand

    Qantas can do themselves a favour by eliminating Jetstar from their booking system. It might look smart to a gen Y just learning to shave strategist, but the truly horrifying experience of turning up for a Qantas flight and experiencing the brutality of Jetstar service is creating a significant group of “never ever Jetstar” travellers who will turn to Virgin rather than face a repeat of the truly awful customer service designed for once a year travellers that is the Jetstar business model.

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