Ever wondered why McDonald’s burgers look so different on ads? A PR expert for the golden arches goes behind the scenes of a photo shoot to explain how a store-bought burger differs from those you see on TV.
Fetch your first 12 weeks for $12
Here at Crikey, we saw a mighty surge in subscribers throughout 2020. Your support has been nothing short of amazing — we couldn’t have got through this year like no other without you, our readers.
If you haven’t joined us yet, fetch your first 12 weeks for $12 and start 2021 with the journalism you need to navigate whatever lies ahead.
Peter Fray
Editor-in-chief of Crikey
Leave a comment
Hmm – less manipulation than I’d have thought – but then it’s a McDonalds “expose” on themselves.
btw – what is her accent? Canadian crossed with ???
“Who’s our food stylist” … snicker.
Takes several hours – its a good thing he’s not on the drive-thru.
She does not look like she eats there a lot!
they are both poisonous muck that should NEVER be given to children
A lot of Canadians do have that “aboot” sound when the speak, I think it’s more pronounced in the east than the west, but a lot of Minnosotaeans? and some N/S. Dakota people have similar inflections.