The Glenn Dyer breakdown: My Kitchen Rules ruled again last night, and so did Seven. Ten and Nine were not in the market. It was a weak night.

Ten’s Breakfast program started with 51,000 viewers. Sunrise (Seven) and Today (Nine) both saw audiences higher than earlier in the week, probably because of the ALP leadership brawl. So did ABC News 24 Breakfast, which had 56,000 viewers yesterday morning from 6am to 9am.

News 24 had another solid night with a share of 1.6%, not as high as the night before. The Drum was again its most watched program. The 7pm ABC News had another night in the top national programs, as did 7.30. So don’t believe people who say the public is bored by the story. There is interest and its showing up on the ABC in particular and SKY News on Pay TV, which saw a rise in its share of Pay TV viewing yesterday.

Tonight: Australia versus Sri Lanka in an ODI cricket match from Hobart. The ABC debuts Miss Fisher’s Murder Mysteries. Luther returns at 9.30pm. SBS has an interesting new series called God in America. Seven has Better Homes and Gardens. On Ten, The Biggest Loser and Glee. Foxtel has the AFL Nab Cup and Super Rugby’s 2012 season starts tonight.

Saturday: New Tricks and then Accused (final). Accused is great TV, but so grim. Ignore Seven (old movies) and Nine (old movies). Ten has repeats of a Jamie Oliver, and fresh ones of Undercover Boss USA and The Graham Norton Show. Mad Men on SBS at 9.30pm.

Sunday: The morning chats, the ALP leadership story is fodder for Insiders and The Bolt Report. Weekend Sunrise and Weekend Today should be able to get the pollies on.

At night, Midsomer Murders is still finding dead bodies in rural England. Seven has Border Security after Sunday Night and Bones. Nine has an ODI cricket match between Australia and India from Sydney. A bit late in the year to care. Ten’s once solid line up of Young Talent Time, Modern Family, New Girl and Homeland is under pressure. Time to shape up or ship out?

The top 10 national programs (metro & regional combined):

  1. My Kitchen Rules (Seven) 2.299 million
  2. Seven News — 1.683 million
  3. ABC News — 1.428 million
  4. Nine News — 1.386 million
  5. Home and Away (Seven) — 1.303 million
  6. A Current Affair (Nine) — 1.283 million
  7. Today Tonight (Seven) — 1.227 million
  8. Grey’s Anatomy (Seven ) — 1.146 million
  9. The Biggest Loser (Ten) — 1.006 million
  10. 7.30 (ABC 1) — 1.005 million

Metro Winners:

  1. My Kitchen Rules (Seven) (7.30pm) — 1.638 million
  2. Seven News — 1.179 million
  3. ABC News — 1.043 million

The Losers: CSI on Nine at 8.30pm, 626,000. The Straits on ABC 1, 456,000: ouch, that’s a drop of 100,000 in a week. Earthflight on Nine at 7.30pm, 557,000. It’s a pity, such a beautiful program.

Metro News & CA:

  1. Seven News (6pm) — 1.179 million
  2. ABC News (6pm) — 1.043 million
  3. Today Tonight (Seven) (6.30pm) — 951,000
  4. Nine News (6pm) — 922,000
  5. A Current Affair (Nine) (6.30pm) — 813,000
  6. 7.30 (ABC) (7.30pm) — 694,000
  7. Ten News (5pm) — 631,000
  8. The Project (Ten) (5pm) — 411,000
  9. Lateline (ABC) (10.30pm) — 228,000
  10. SBS News (6.30pm) — 158,000
  11. The Business (SBS) (11.05pm) — 118,000
  12. SBS News (10.30pm) — 98,000
  13. The Drum (News 24) (10pm) — 76,000
  14. The Drum (News 24) (6pm) — 72,000

*On News 24 simulcast

In the morning: Lots of talk about the ALP leadership and the Rudd Gillard press conference occupied Nine and Seven and News 24 yesterday morning. The Circle saw its audience jump 50% (from a small base) because some viewers didn’t want to see the politics.

  1. Sunrise (Seven) (7am) — 399,000
  2. Today (Seven) (7am) — 348,000
  3. Seven News Special (9am) — 238,000
  4. Today special (9am) — 202,000
  5. The Circle (9am) — 78,000
  6. ABC News Breakfast (ABC) (6am) — 56,000
  7. Breakfast (Ten) (6am) — 51,000

FTA: Seven (3 channels) won easily with a share of 34.0% from Nine (3) on 23.7%, Ten (3) was on 20.5%, the ABC (4) was on 16.1% and SBS (2) ended on 5.8%. Seven leads the week on 32.9% with Nine on 26.6% and Ten with 19.3%. Main Channels: Seven won with 24.9% from Nine on 16.5%, from Ten with 12.4%, ABC 1 was on 10.9% and SBS ONE was on 4.8%. Seven leads the week on 25.8% with Nine on 19.9% with Ten on 13.5%.

Digital: 7TWO won with a share of 4.9% from Eleven on 4.5%, gem was on 4.2%, GO was on 3.7%, ONE ended on 3.5%, Gem was on 3.4%, ABC 2 finished with 2.9%, News 24 was on 1.6%, SBS TWO, 1.0% and ABC 3, 0.7%. The 10 digital channels had an FTA share last night of a high 30.4%. 7TWO leads the week with 3.7%, From GO on 3.5%, Eleven and 7TWO on 3.3% and Gem on 3.2%.

Pay TV: Seven (3 channels) won easily with a share of 27.7% from Nine (3) on 19.3%, Ten (3) was on 16.7%, Pay TV (200 plus channels) ended with 15.6%, the ABC (4) was on 13.1% and SBS (2) ended on 4.8%. The 15 FTA channels had a viewing share last night of 84.4%. The 10 digital channels share was a high 24.7% and the five main channels share was 59.7%.

The top five pay TV channels were:

  1. Fox 8 (3.24%)
  2. Sky News (3.06%)
  3. TV 1 (3.06 %)
  4. Lifestyle (2.2%)
  5. Crime & Investigation (1.72%)

The five most-watched programs on pay TV were:

  1. American Idol (Fox 8) –90,800
  2. The Simpsons (Fox 8) — 81,700
  3. Eastenders (UKTV) — 76,100
  4. Coronation St (YK TV) — 62,700
  5. News Now (Sky News) (10am) — 62,100

Regional: Prime/7Qld (3 channels) won with a share of 35.0%, from WIN/NBN (3) on 27.7%, SC Ten (3) was on 17.5%, the ABC ($) was on 15.1% and SBS (2) ended on 4.7%. Prime/7Qld won the main channels with 22.7 % from WIN/NBN on 20.0%. 7TWO won the digitals with 6.5%, from 7mate on 5.9% and GO on 4.7%.  The 10 digital channels had a total FTA share last night of a high 32.6%. Prime/7Qld leads the week with 33.7% with WIN/NBN on 28.3%.

The five most-watched programs in regional markets were:

  1. My Kitchen Rules — 661,000
  2. Seven News — 505,000
  3. A Current Affair — 470,000
  4. Nine News — 463,000
  5. Home and Away — 434,000

Major Markets: A clean sweep for Seven overall and the main channels everywhere. ABC 1 was third in Adelaide in the main channels. In Perth, Ten was second overall and the main channels. ABC 1 was third in the main channels with Nine falling to 4th. 7TWO won the digitals in Sydney and Adelaide. Eleven won Melbourne and Brisbane. The two shared the digitals in Perth. Seven leads everywhere.

(All shares on the basis of combined overnight 6pm to midnight All People)

*Source: OzTAM, TV Networks reports

Peter Fray

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