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Sep 5, 2011

Essential: we trust Negus and Oakes, but who’s Andrew Bolt?

We trust Laurie Oakes and George Negus to bring us the news. But not Alan Jones and Andrew Bolt, an Essential Research poll found.

We trust Laurie Oakes and George Negus to bring us the news. But not Alan Jones and Andrew Bolt.

And the news is worse for Bolt, the nation’s pre-eminent conservative crusader, with more than half of respondents to an Essential Research survey not knowing who he is.

Essential put a number of journalists and commentators to its weekly online panel to ask who they most trusted. The results perhaps aren’t surprising, and skewed with state-based stars, but show among the trustworthy and reviled that some of the nation’s hot-headed megaphones aren’t as famous as they might think.

Negus, the former 60 Minutes globetrotter turned host of Channel Ten’s struggling 6.30 bulletin, shared the most-trusted title with Nine’s veteran political reporter. Both scored 75% in the trust stakes, though Oakes polled slightly higher (33%) than Negus (27%) in the “a lot of trust” column.

Radio rabble-rouser and chief government critic Jones was the most disliked, with almost half saying they had little or no trust in the 2GB breakfast host. A third said they had no trust in him as a commentator whatsoever.

A trio of Victorian-based commentators had their figures dragged down by a lack of recognition. ABC Radio’s Jon Faine and 3AW morning rival Neil Mitchell both scored 40% in having “no trust” or “not much trust”, while The Age‘s political editor Michelle Grattan came in at 34%. Less than half of respondents to the survey could name the three, with Faine the least recognised at just 33%.

Bolt’s national TV profile — after quitting the ABC’s Insiders he now hosts a Sunday morning platform on Channel Ten — hasn’t done much to boost his fame: almost half (48%) said they didn’t know who he was.

Despite Tony Jones’ lower recognition factor, the ABC Q&A and Lateline host was third behind Oakes and Negus as the journalist or commentator most trusted. Grattan was fourth.

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28 comments

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28 thoughts on “Essential: we trust Negus and Oakes, but who’s Andrew Bolt?

  1. SimsonMc

    In breaking news, Alan Jones is going to get a tattoo on his back called “Where’s Bolty” which will help the 48% of Australian who just don’t know.

  2. matthew hocking

    in other news, australians dont follow politics.

  3. MLF

    “Negus, the former 60 Minutes globetrotter turned host of Channel Ten’s struggling 6.30 bulletin, shared the most-trusted title with Nine’s veteran political reporter. Both scored 75% in the trust stakes, though Oakes polled slightly higher (33%) than Negus (27%) in the “a lot of trust” column.”

    Is it just me? Or do Laurie’s 28, 36 & 10% add up to 74% and George’s 24,44 & 11% add up to 79%?

    So George and Laurie are not even Stephens, George is actually 5% ahead.

    Which is a shame as Laurie is by far the most trustworthy. George and Andrew Bolt go bowling, I reckon.

    And does Laurie’s total add up to 101%? Surely not.

  4. SusieQ

    I think this is all summed up in the headline – ‘….but whose Andrew Bolt?’

    Tucked away on a Sunday morning, never to be seen again.

  5. LisaCrago

    Nothing like a bit of Bolt Bashing to score cheep points and sell more subs to Crikey.

    Honestly though, come on you gotta do better than this.

    The guts of this story is that 48% of people don’t know who Bolt is…therefore his tv show is not working for him.
    Grief.
    If 58% of these people don’t know who Michelle Gratton
    + 48% don’t know who Tony Jones is
    why is it any surprise that these people don’t know who Andrew Bolt is?
    Why?
    Where is the story here?
    It is a non story.

  6. SBH

    given all of that it’s a shame that Grattan is such a nong

    LisaCrago, the story might be that most people don’t watch news and current affairs shows.

  7. Andrew Pegler

    I would be interested to see Glen Milne’s figures.

  8. gtpfb13

    LISACRAGO,

    Bolt is syndicated in the Murdoch press around Australia, he has a TV show that’s on twice every Sunday, he appears on ch10 news and 7pm project and is on radio every morning. I would think he should be better known than the others.

    I reckon he’d be pretty annoyed that 48% don’t know who he is. What a fail.

  9. Billy Blogs

    It’s ‘weekly online panel’?? Who exactly was that, grade 3 students from Upper Shitters Ditch Primary school?

    Spare me.

  10. GocomSys

    I know who and what “BOLT” is. Just knowing that scares me. I have no idea who the “ESSENTIAL” poll peddlers are and what they are trying to achieve. That scares me more.
    Why is “Crikey” obliged to print “all” this useless “OPINION POLL” stuff, I wonder?