The Winners: Seven’s night in All People, but Nine and especially Ten grabbed big shares in the demos. Offspring had its highest audience so far this year. There was a bit more zing in it. Kat Stewart lifts the program every time she comes to the forefront of the storyline.

  1. MasterChef Australia (Ten) (7.30pm) — 1.693 million
  2. Seven News (6pm) — 1.313 million
  3. The Block (Nine) (7pm) — 1.275 million
  4. Today Tonight (Seven) (6.30pm) — 1.258 million
  5. Nine News (6pm) — 1.183 million
  6. Offspring (Ten) (8.30pm) — 1.070 million
  7. A Current Affair (Nine) (6.30pm) — 1.048 million
  8. Criminal Minds (Seven) (8.30pm) — 1.046 million
  9. Home and Away (Seven) (7pm) — 1.023 million
  10. Highway Patrol (Seven) (7.30pm) — 1.022 million

The Losers: On a night when Seven had a line up much weaker than Sunday, Monday or Tuesday, it did well in All People. But it faded somewhat in the demos, so everyone was a winner, and a loser, sort of. The tennis was a one off boost.

News & CA: Nine news won Sydney and Melbourne, Seven News won the rest. TT won all five metro markets (something of a surprise, given Nine News’ wins in Sydney and Melbourne).

Sunrise is still in front in the morning.

  1. Seven News (6pm) — 1.313 million
  2. Today Tonight (Seven) (6.30pm) — 1.258 million
  3. Nine News (6pm) — 1.183 million
  4. A Current Affair (Nine) (6.30pm) — 1.048 million
  5. ABC News (7pm) — 905,000
  6. The 7pm Project (Ten) (7pm) — 735,000
  7. Ten News (5pm) — 654,000
  8. 7.30 (ABC) (7.30pm) — 631,000
  9. 6.30 with George Negus (Ten) (6.30pm) — 519,000
  10. Lateline (ABC) (10.30pm) — 217,000
  11. SBS News (6.30pm) — 185,000
  12. 6.30 with George Negus (Ten) (10.30pm) — 177,000
  13. SBS News (9.30pm) — 167,000
  14. Late News/Sports Tonight (Ten) (11pm) — 123,000
  15. Lateline Business (ABC) (11.05pm) — 107,000

In the morning:

  1. Sunrise (Seven) (7am) — 385,000
  2. Today (Nine) (7am) — 325,000

The Stats:

  • FTA: Seven (3 channels) won with a share of 33.3% from Ten (3) on 24.6%, from Nine (3) on 23.0%, the ABC (4) on 14.5%. SBS (2) was on 4.6%. Seven now leads the week with 32.8% from Nine on 24.7% and Ten on 24.2%.
  • Main Channel: Seven won with 21.9%, from Ten on 18.5%, Nine was on 17.7%, ABC 1 ended with 11.0% and SBS ONE was on 4.1%. Seven leads the week with 23.6% from Nine on 18.5% and Ten with 17.7%.
  • Digital: 7TWO easily won the digitals with 8.0%. Eleven was next with 4.0%, 7mate was on 3.4%, GO was on 2.8%, Gem was on 2.5%, ABC 2 was on 2.3%, ONE was on 2.0%, ABC 3 was on 0.7%, SBS TWO was on 0.6% and News 23 finished with 0.5%. That’s a total FTA viewing share last night of 26.8%. 7TWO leads the week with 5.3%, from 7mate on 3.8%, Eleven on 3.6% and GO on 3.5%.
  • Pay TV: Seven (3 channels) won with 27.6% from Ten (3) on 20.3%, Nine (3) was on 19.0%, Pay TV (100 plus channels ended with 14.6%, the ABC (4) was on 12.0% and SBS (2) was on 3.8%. The 15 FTA channels had an 85.4% share of TV viewing last night. The 10 digitals had 22.2% and the five main channels, 63.2%.
  • Regional: Prime/7Qld (3 channels) won with a share of 33.5%, from WIN/NBN (3) on 26.9%, SC Ten (3) was on 20.7%, the ABC (4) was on 14.7% and SBS ended with 4.6%. Prime/7Qld won the main channels with 22.6%, from WIN/NBN on 20.6% with SC Ten back on 15.1%. 7TWO won the digitals with 7.4%, from Eleven on 4.1% and 7Mate on 3.5%. The 10 digital channels had a 28.1% share of FTA viewing last night in prime time. Prime/7Qld leads the week on 33.6% from WIN/NBN on 27.0%.

Major Markets: Thanks in part to the Wimbledon tennis, Seven did better, especially as you moved west and the game fell earlier into prime time (especially in Perth). Seven won from Ten and Nine overall and in the main channels in Sydney, Melbourne, Adelaide and Perth. In Brisbane it was Seven from Nine and Ten. 7TWO won the digitals very easily (thanks Tomic). Seven leads the week from Nine and Ten in Sydney, Melbourne and Brisbane. In Adelaide and Perth, it’s Seven from Ten and Nine.

(All shares on the basis of combined overnight 6pm to midnight All People)

Glenn Dyer’s comments: Seven won well overall with the Tomic match on 7TWO and then on Seven’s main channel helping. Nine and Ten were far more competitive than it seems on face value and one should have really got home ahead of Seven on the main channels.

The tennis on 7TWO averaged 718,000 which is the highest audience so far for a digital channel (beat the Royal Wedding, 519,000). The peak audience was 960,000 (that is viewers watching briefly). Seven’s coverage from 11am to late averaged 44,000, but the peak was 909,000 (before midnight with Tomic still playing).

For the actual Tomic game, 7TWO averaged 784,324 viewers and Seven averaged 618,086. That’s around 701,000 viewers, on average.

MasterChef had a national audience of 2.226 million, with 533,000 viewers in regional areas and 1.693 million in the five metro markets.

The Block had 434,000 viewers in the regionals and with the 1.275 million in the metro markets, had 1.709 million viewers nationally.

TONIGHT: The Block on Nine and the blockheads on the AFL and NRL Footy Shows. Nine also has a particularly tough episode of Inside The Human Body. Watch with caution and not with kids, especially. Seven has its female skewing programs. No Ordinary Family is now on 7.30pm tonight, as well as Mondays. Ten has MasterChef. The ABC doesn’t have much at all.

Source: OzTAM, TV Networks reports

Peter Fray

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