The Winners: A very dull night. Seven wins.

  1. Seven News (6pm) — 1.132 million
  2. Today Tonight (Seven) (6.30pm) — 1.102 million
  3. Nine News (6pm) — 1.025 million
  4. The Biggest Loser (Ten) (7.30pm) — 1.019 million

The Losers: For all Seven’s success last night, it was a pretty average night. Apart from the rebirth of ONE sports channel and a solid night for Eleven, Ten was very weak on the main channel, with the one exception — the nightly episode of The Biggest Loser.

News & CA: Seven news won everywhere bar Melbourne, TT lost Brisbane, won the rest on a night. 6PM With George Negus slipped to 309,000 (but that’s still a third of ACA’s audience at a fraction of the cost. The 6pm News averaged 180,000, down around 100,000 on Wednesday. ACA was also down, as was TT. Ten’s loss was greater proportionately. In the morning Today is back at Sunrise‘s heels.

  1. Seven News (6pm) — 1.132 million
  2. Today Tonight (Seven) (6.30pm) — 1.102 million
  3. Nine News (6pm) — 1.025 million
  4. ABC News (7pm) — 904,000
  5. A Current Affair (Nine) (6.30pm) — 880,000
  6. The 7PM Project (Ten) (7pm) — 723,000
  7. The 7.30 Report (ABC) (7.30pm) — 722,000
  8. Ten News (5pm) — 618,000
  9. 6PM With George Negus (Ten) (6pm) — 309,000
  10. Ten Evening News (6.30pm) — 293,000
  11. Lateline (ABC) (10.20pm) — 283,000
  12. SBS News (6.30pm) — 215,000
  13. Late News/Sports Tonight (Ten) (11pm) — 155,000
  14. Lateline Business (ABC) (10.55pm) — 129,000
  15. SBS News (9.30pm) — 126,000

In the morning:

  1. Sunrise (Seven) (7am) — 353,000
  2. Today (Nine) (7am) — 349,000

The Stats:

  • FTA: Seven (3 channels) won with a share of 29.7% from Nine (3) on 28.0%, Ten (3) with 21.6%, the ABC (4), 15.8% and SBS (2), 4.9%. Seven leads the week with 32.0% from Nine on 26.8% and Ten with 20.4%.
  • Main Channel: Seven won with a share of 22.5% from Nine on 20.4%, Ten with 15.9%, ABC 1, 12.4% and SBS ONE, 4.5%. Seven leads the week with 24.3% from Nine on 20.6% and Ten with 15.9%.
  • Digital: The 10 digital channels had an FTA share of 25.5% in prime time last night. Eleven won with 4.6%, from GO on 4.3%, 7Mate on 4.1%, Gem with 3.3%, 7TWO on 3.2%, ABC 2, 2.4%, ONE was on 1.1%, News 24, 0.6% ABC 3, 0.5% and SBS TWO, 0.4%. 7Mate leads the week on 3.9% from 7TWO on 3.8% and Eleven on 3.5%.
  • Pay TV: Seven ( three channels) won with a share of 23.8%, from Nine (3), on 22.4%, Ten (3), on 17.3%, Pay TV (100 plus channels) was on 16.8%, the ABC (4 channels), was on 12.6% and SBS (2) finished with 4.0%. The 15 FTA channels had a total share of viewing last night of 83.2%, made up of 19.4% for the digital channels and 63.8% for the five main channels.
  • Regional: WIN/NBN (3 channels) won with a share of 31.2% from Prime/7Qld (3) on 30.1%, SC Ten (3) on 19.3%, the ABC (4 channels) was on 15.3% and SBS (2) finished with 4.1%. WIN/NBN won the main channels from Prime/7Qld. 7Mate won the digitals with 5.5%, from GO on 4.3% and 7TWO on 4.1%. The 10 digital channels had a total FTA share in prime time last night of 26.2%. Prime/7Qld still lead the week on 32.1% from WIN/NBN on 29.0%.

Major Markets: Seven won overall and in the main channels in every market bar two. In Brisbane Nine won overall, but Seven won the main channels. In Adelaide Nine won the main channels but Seven won overall. Eleven won Sydney, Melbourne and Perth. GO won Brisbane, 7Mate won Adelaide. Seven leads the week everywhere from Nine and Ten.

(All shares on the basis of combined overnight 6pm to midnight All People)

Glenn Dyer’s comments: Seven’s night, especially in the demos. Nine and Ten couldn’t get a look in.

The slow rebirth of Ten’s ONE sports channel continues with another 1% plus audience share last night. Last night it was sport of varying kinds, mostly basketball that did the trick.

ONE is a popular tip for change with the new regime at Ten. But since 2011 ratings started just over three weeks ago, ONE has lifted its audience to around 36,000 in prime time (6pm to midnight) a night from 31,100. That’s actually a 20% increase (I know small numbers), and Ten has done that by adding male attracting movies on some nights instead of rodeos and other very marginal viewing.

The AFL NAB Cup has helped, as it will always do at this time of the year. The experts in the newspapers advocating the gutting of Ten’s sports coverage on ONE (and audiences will jump when the AFL starts later this month), have ignored this improvement.

TONIGHT: Not much at all, again. Better Homes and Gardens. New Tricks (a new episode) tonight. The 7pm Project and The Biggest Loser on Ten. AFL NAB Cup semi final on ONE in Sydney and Brisbane and Ten in AFL states. The colour for the night? Beige…

Saturday: The Australia-Sri Lanka World Cup clash on Nine at 8pm, not 11.30pm. A repeat of Midsomer Murders and the Inspector Morse repeat on the ABC. The colour code for the night, a very dark grey. Watching the test pattern or the SBS world weather would be more entertaining, except for the cricket.

Sunday: The morning chats will generate more carbon than sense. Ignore. 60 Minutes on Nine, The Mentalist at 8.30pm and a new series called Harry’s Law at 9.30pm. Sunday Night on Seven. The Biggest Loser, Modern Family and Bondi Rescue on Ten. The ABC has another Ms Marple. The colour code for the night? A light green, slightly north of teal.

Source: OzTAM, TV Networks reports

Peter Fray

Save up to 50% on a year of Crikey.

This extraordinary year is almost at an end. But we know that time waits for no one, and we won’t either. This is the time to get on board with Crikey.

For a limited time only, choose what you pay for a year of Crikey.

Save up to 50% or dig deeper so we can dig deeper.

See you in 2021.

Peter Fray
Editor-in-chief of Crikey

SAVE 50%