Over the weekend of June 13-14 the party of the century was held at Newman Street, Brunswick West, Melbourne. Though the dance floor was rocking and the conversation witty, the clear party favourite was a blue polar fleece blanket with sleeves — the snuggie.

For those of you who aren”t aware, the snuggie was mysteriously sent to the Crikey office last week. Its arrival signalled a new era in investigative journalism and resulted in what was intended to be an ongoing series of articles on the Crikey Team blog — road testing the snuggie.

This was party testing the snuggie. Here is a picture of ABC radio and television personality John Safran party testing the snuggie:


Note how snug and warm Mr Safran is wrapped in electric blue polar fleece.  Note how happy he looks.

Many pictures were taken at the party of inner city Melbourne hipsters and minor media kids, dancing and rejoicing in the snuggie’s warmth and fashion mayhem. Here are some of them:


It looked like we were on to a winner! The snuggie really is the perfect party accessory.

Unfortunately when dawn broke and the doors at Newman street closed, the snuggie was nowhere to be seen — it had been snuggie-napped!

Crikey intend to recover our snuggie through any means. We have our suspects: some Swedish backpacking gate-crashers, marauding Tasmanian pirates and a Mr Richard Willingham of the Bendigo Advertiser.

Information leading to the return of the snuggie, or in fact just the return of the snuggie generally, will be rewarded with fine Crikey merchandise.

There is a no questions asked policy relating to the recovery of our beloved snuggie.

Please help! The Facebook group for investigating the mysterious disappearance of the Crikey snuggie can be found here or email us with any information at [email protected]

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Peter Fray
Peter Fray
Editor-in-chief of Crikey
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