The Victorian Labor government is known for employing ballooning numbers of political fixers, or "Minstaff", as they call themselves, but there's one key adviser missing from the payroll.

Each night before bedtime, senior ministers get paranoid over which beat-up the Herald Sun’s editor might choose to elevate to the next day’s front page. The yarn will then dominate the next morning's talkback, simply because so many people have seen it (or "read it", if you believe the official "readership" stats).