The Winners: Seven News was tops with 1.565 million, with Today Tonight next with 1.443 million. Criminal Minds was third at 8.30pm with 1.360 million for Seven, while Seven’s 7.30 program Australia’s Got Talent averaged 1.342 million. Nine’s Farmer Wants a Wife averaged 1.251 million and Nine News averaged 1.161 million. Nine’s 8.30pm program, The Mentalist was again okay with 1.158 million, and Home and Away was eighth for Seven at 7pm with 1.148 million. Spicks and Specks averaged 1.146 million at 8.30pm for the ABC in ninth and next with Nine’s 7pm repeat of Two and a Half Men with 1.140 million. Seven’s 9.30pm program, Gangs of Oz averaged 1.062 million and 12th was the 7pm ABC News with 1.057 million. A Current Affair was 13th with 1.008 million and Cold Case averaged 1.006 million at 9.30pm for Nine and 14th spot. The Biggest Loser averaged 962,000 for Ten at 7pm. House averaged 907,000 for Ten at 8.30 pm.
The Losers: Guerrilla Gardeners: 702,000 at 8pm is not strong enough for Ten. The program has some good points (like Bondi Rescue) It actually needs to be Garden Rescue without anyone knowing. Why isn’t there more hand-held DVC recording? Even if it’s a bit shaky or dark, it adds to the program. There’s a nice idea in there and the cast is good.
News & CA: Seven News again won nationally and in every market as did Today Tonight. Nine News was beaten by Seven and the 7pm ABC news in the rankings in Sydney. ACA in Sydney was beaten by the 7.30 Report and by Ten News. Nine News averaged 250,000 in Sydney, ACA just 214,000. Poor. Nationally, Ten News averaged 877,000 people. The late news/Sports Tonight averaged 402,000. The 7.30 Report averaged 837,000 people nationally. Lateline, 264,000. Lateline Business, 174,000. 6.30pm SBS News, 147,000, 9.30pm edition, 247,000. 7am Sunrise 399,000. 7am Today, 306,000.
The Stats: Seven won 6pm to midnight All People with 30.8% (32.2%), from Nine with 27.8% (26.4%); Ten with 20.3% (19.9%), the ABC with 16.2% (unchanged) and SBS with 5.0% (5.4%). Seven Sydney, Brisbane, Adelaide and Perth. Nine won Melbourne. Seven leads 29.8% to 27.7% for Nine. Ten says it won the commercial battle 6pm to 10.30pm against seven and Nine. In regional areas, Prime/7Qld won 29.9%, WIN/NBN with 27.7%, Southern Cross (Ten) with 19.3%; the ABC with 16.3% and SBS on 6.7%.
Glenn Dyer’s comments: Seven won, Nine was competitive at 7.30pm with The Farmer Wants a Wife. Ten’s problem with House continues.
Was anyone watching Spicks and Specks last night before it aired? If so, why was the graphic “The Final Countdown” used instead of the graphic for the first of the quiz segments, “Know Your Product”. I known it’s nerdy, but graphics are important to viewers because they tell them what is happening in the program. Last night more than 1.1 million viewers watched Spicks and Specks, they deserved better. The pre-broadcast checking process is supposed to catch the glitches etc., from the editor, to the producer, to the EP, to the relevant official in upper management and then someone in presentation; it is supposed to be a system that backs everyone up and picks up the inevitable errors. No doubt someone lower down will get a whack, but the name at the end of the program is where the buck should stop. It was pointless and annoying in a pre-recorded program. Live, it’s part of the joy. It’s all about getting the culture right.
Apart from that, an okay night. That Chandon Pictures after Spicks and Specks is slow. Nine News again did well on the Lahore shootings story.
Tonight, Getaway, Adults Only 20 to 1 and CSI Miami, as well as a repeat of Two and a Half Men. Ten has Life On Mars at 9.30pm, Law and Order SVU at 8.30pm, Bondi Vet at 8pm and an hour of The Biggest Loser. Seven has Home and Away, Ghost Whisperer, Grey’s Anatomy and Private Practice. SBS has an Inspector Rex repeat and the ABC has Q&A. If you are so minded (i.e. silly) watch Bringing up Baby, a program built on a fraud on the ABC at 8.30pm.
Source: OzTAM, TV Networks reports.