The Winners: Seven News 1.542 million; Today Tonight 1.434 million; The Devil Wears Prada was third on Ten with 1.421 million at 8.30pm; Desperate Housewives on Seven in the same slot with 1.374 million; Home and Away at 7pm with 1.234 million; Two and a Half Men on Nine at 7pm with 1.212 million; and seventh was Nine News with 1.172 million. Next was So You Think You Can Dance Australia on Ten at 7.30pm with 1.154 million; the 7pm ABC News was ninth with 1.135 million; and A Current Affair brought up the million viewer list with 1.093 million in tenth. Brothers And Sisters on Seven at 9.30pm, 996,000. Top Gear at 7.30pm on SBS, 974,000. How I Met Your Mother on Seven at 7.30pm, 947,000. The Biggest Loser at 7pm on Ten, 922,000.
The Losers: Nothing yet — it’s the week before ratings and too hard to assess. But for all Nine’s hype on Underbelly, the prequel, will only be 12 out of about 42 rating weeks. On last night’s performance (especially if Ten doesn’t have another killer movie and the ABC can’t find a replacement for Andrew Denton), Nine will struggle. Tonight will see Nine struggle again. Over the year, Underbelly will help Nine start the year, but just as 2008 panned out, it won’t help it end the year. That first 7pm appearance for The Biggest Loser was not solid.
News & CA: Seven News Monday night again won nationally and in every market as did Today Tonight. Ten News, 955,000. Ten News Late/Sports Tonight, 503,000. The 7.30 Report, 811,000 for Red Kerry’s return and battle with Malcolm Turnbull. A drawn game, I think. Lateline, 336,000, Lateline Business, 189,000. SBS News at 6.30pm, 230,000, the 9.30pm edition, 139,000. 7am Sunrise on Seven, 386,000, 7am Today on Nine, 294,000.
The Stats: Ten won 6pm to midnight All People narrowly with 28.4% from Seven with 28.0%, Nine back in third with 20.7% (Underbelly starts next Monday at 8.30pm for a two-hour first episode), the ABC with 14.7% and SBS with 8.1%. Seven leads the week 38.1% to 23.0% for Ten and 21.4% for Nine. Seven won Sydney and Adelaide last night. Ten won Melbourne, Brisbane and Perth. In regional areas, a win to Southern Cross (Ten) with 25.3%, from Prime/7Qld with 24.4%, WIN/NBN with 23.6%, the ABC with 16.2% and SBS with 10.4%.
Glenn Dyer’s comments: A good figure for the men’s final, but over 2.44 million watched the 2008 match against 2.24 million. Our Jelena’s loss against Ms Safina was watched by 2.316 million, the highest audience of the two weeks. The Biggest Loser started okay with 1.155 million and So You Can Think You Can Dance Australia opened with a solid 1.306 million — down on last year’s figures because of the tennis. During the day, Nine brought Today on Sunday to screen for the first time at 8am and it averaged 167,000 compared to 431,000 for Seven’s Weekend Sunrise in the same 8am timeslot. Sunrise‘s audience wasn’t really affected, Nine’s was higher than the morning news it started after Sunday was axed. The tennis gave Seven an easy win on the night.
Tonight: Wipeout on Nine at 7.30pm after Two and a Half Men and then double episodes of Two and a Half Men from 8.30pm. Wipeout is the local version that Nine had to make at Endemol’s Wipeout production facility in Argentina or pay a huge balloon payment after showing the US version in 2008, which was a cheap buy (hence the balloon payment requirement).
If the US version wasn’t all that popular at the end, will the local version over eight weeks do any better after about week three? Tonight it should get a little attention from viewers. But it is up against the back half of The Biggest Loser on Ten and then the returning Bondi Rescue at 8pm.
More importantly, it is up against the very popular Animal Rescue and Find My Family on Seven, which were the most watched programs at 7.30pm to 8.30pm last year (along with Seven’s The Zoo at 7.30pm).
Seven then has the monster, Packed To The Rafters at 8.30pm against a fresh NCIS on Ten and then Lie To Me, new on Ten at 9.30pm. That’s up against the very revamped All Saints on Seven and The Allan Border Medal on Nine for two hours.
Source: OzTAM, TV Networks reports