NSW Premier Morris Iemma has come out punching with his choice of Labor’s slogan for the upcoming state election — ”More to do but … we’re heading in the right direction”. A bold, pithy declaration of steely intent, but has there ever been a worse election slogan? Certainly not these:
”Don’t swap horses in midstream” — Abraham Lincoln (1864)
”Sunflowers die in November” — Franklin D Roosevelt (1936)
“A chicken in every pot. A car in every garage” — Herbert Hoover (1928)
”I like Ike” — Dwight D Eisenhower (1952)
”Never had it so good” — Harold Macmillan (1957)
”A time for greatness” — John F Kennedy (1960)
“Are you better off than you were four years ago?” — Ronald Reagan (1980)
”Because Britain Deserves Better” — British Labour (1997)
”Labour isn’t working” — British Conservative Party (1998)
”It’s Time” — Gough Whitlam (1972)
”Shame Fraser Shame” — Gough Whitlam (1975)
”Turn on the Lights” — federal Liberals (1975)
”Wran’s our man” — NSW Labor (1978)
”Joh for PM” — a strange moment (1987)
”There are questions that have to be answered” — Liberals (1990)
”The Things that Matter” — Liberals (1994)
”Let’s get Victoria moving again” — Victorian Liberals (2006)
At least Morris Iemma got the first three words right.
Get your first 12 weeks of Crikey for $12.
Without subscribers, Crikey can’t do what it does. Fortunately, our support base is growing.
Every day, Crikey aims to bring new and challenging insights into politics, business, national affairs, media and society. We lift up the rocks that other news media largely ignore. Without your support, more of those rocks – and the secrets beneath them — will remain lodged in the dirt.
Join today and get your first 12 weeks of Crikey for just $12.
Peter Fray
Editor-in-chief of Crikey
Leave a comment