It’s always AEDT time on Sunday. Is Nine’s Sunday program still broadcast nationally or is it merely confined to the East Coast? I ask because yesterday morning co-host Ross Greenwood rightly reminded viewers about the start of daylight saving and added that it was now 9am. Co-host Ellen Fanning added, except if you are in Queensland. Well what about the time in South Australia, the Northern Territory and Western Australia? And of course, Tasmania. Sunday‘s figures picked up again yesterday to reach an average of 241,000 from 9am to 11am. Seven’s Weekend Sunrise was still in front with 301,000. — Glenn Dyer
Seven and Nine can’t be split in weekly ratings battle. A win to both Seven and Nine in last week’s ratings battle in the five major metro markets. The networks finished tied with a share of 27.8%. Nine pulled ahead on Friday night to lead 28.1% to 27.7% but Seven came back after winning Saturday night. It was one of those weeks where the Friday and Saturday night programming proved decisive to the bragging rights for the week. Nine and Seven each had 27.8% each (the previous week Seven finished with a 28.0% share and Nine, 26.8%). Ten was third with 22.4% (23.7%), the ABC with 16.9% (16.4%) and SBS with 5.1% (unchanged). In regional areas, WIN/BNB won for Nine with a share of 29.5% to Prime/7Qld with 27.0%, Southern Cross (Ten) with 21.8%, the ABC with 15.9% and SBS with 5.7%. A highlight of Friday night was the 1.4 million people who tuned into watch the final Midsomer Murders episode for the current series. That gave the ABC the most watched program on the night and it repeated the trick on Saturday night with New Tricks at 7.30pm (1.181 million). Seven News won Friday night, Nine News won Saturday night. Today Tonight easily beat A Current Affair on Friday night. — Glenn Dyer
Last night’s TV ratings
The Winners: Sunday night, Nine and Ten are strong and Seven is weak. CSI reverted to the form seen earlier in the year with 1.837 million viewers at 8.30pm. 60 Minutes was second with 1.694 million and Australian Idol was third with 1.354 million, down 400,000 because of the early 6.30pm starting time to accommodate the ARIA Awards. CSI New York averaged 1.308 million at 9.30pm and those ARIA Awards 1.297 million from 7.30pm. The switch upset the night and Ten’s audience compared to a week earlier but it was all about capturing the demographics, the 16 to 39s and the 18 to 49s on which Ten now says it is concentrating. The Real Seachange at 6.30pm was sixth with 1.274 million viewers (Seven says it beat the first half hour of Idol in all people). Seven News was next with 1.261 million viewers, nicely ahead of Nine News in eighth with 1.144 million. Seven’s 7pm program, Medical Emergency, was ninth with 1.123 million and the 7pm ABC News was the tenth with 1.062 million. Operatunity on the ABC at 7.30pm averaged 926,000 for the final episode.
The Losers: Good as Gold on Seven at 7.30pm. Average and the 699,000 viewers reflected that. It added 70,000 viewers and up against the Arias instead of Idol. Overhaul on Nine at 6.30pm, 642,000, down from 869,000 on its first outing last week of the new series. Nine will say it was up against the earlier Idol, looking at it for a while last night it’s not the Idol audience (the people trying to shed weight, they are older) so it’s not a good result. From 8.30pm onwards Seven didn’t really care, two below average movies. It ran fourth behind the ABC from 7.30pm.
News & CA: Seven News won nationally by 117,000 viewers and in every market bar Melbourne. That’s two out of the three wins to Chris Bath this weekend in Sydney (Friday and Sunday, Nine won Saturday nationally and Sydney). ABC News nationally won only 82,000 behind Nine News nationally and had more viewers in Sydney, 303,000 vs.291,000. Different timeslots but those sorts of figures are manna to newsrooms. Ten News was respectable with 703,000. 60 Minutes was very strong, helped by Ten shifting Idol to accommodate the Arias. In the Sunday morning chat battle, Sunrise averaged 301,000 at 8 am (hit by the daylight saving start), Sunday rose to 241,000 but behind Landline on the ABC at noon with 256,000. Business Success on the ABC averaged 118,000, Insiders on the ABC at 9 am, 107,000, Inside Business was up to 90,000 at 10 am, Offsiders (Barry Cassidy looking casual) down to 74,000. Meet The Press averaged 56,000.
The Stats: Nine won with a share of 30.9% (28.7% a week earlier) from Ten with 27.9% (30.9%), Seven with 21.4% (20.8%), the ABC with 14.5% (14.9%) and SBS with 5.2% (4.7%). In regional areas it was Nine through WIN/NBN with 32.1% from Southern Cross (Ten) with 25.6%, Prime/7Qld with 22.8%, the ABC with 13.5% and SBS with 5.9%.
Glenn Dyer’s comments: Idol‘s viewers are creatures of habit, they like the program at 7.30pm and 400,000 of them refused to follow it forward an hour to 6.30pm last night to allow Ten to screen the Arias. Ten’s audience took a hit but it did capture the audiences it wanted. Nine was unusually weak until 7.30pm until 60 Minutes and then CSI started: CSI New York also did well and that won the night. Nine and Seven are bleeding viewers Sunday nights in the 6.30pm timeslot (Nine) and 7.30pm slot (Seven). Both just can’t get it right. It’s expensive, there’s more money going out than coming in, it’s an expensive process. Nine’s Light Entertainment choices this year have been spotty, and that’s being nice. Tonight it’s the last Grey’s Anatomy for the year so Seven’s night. Criminal Minds moves to 8.40pm from next week. Standoff, a new US series, goes to 9.40pm. Nine has What’s Good For You, What A Year and a repeat of Cold Case. Ten has a bit of Idol and a repeat of Law and Order SVU. The ABC has Enough Rope with Andrew Denton talking to author Les Carlyon about his new book on Australia’s involvement on the Western Front in World War I. It’s a follow-on from his magnificent book on Gallipoli.