My friend works at the advertising agency who has created the
batch of adds for the government’s IR campaign. She has been working
around the clock over the last week to come up with some new ideas as
she claims that the government is not overly happy with the public’s
response to the latest campaign.

Claims of phone tapping
or office bugging – depending on who you ask – by the hard-Left of the
NSW Liberal Party ahead of Upper House preselections this year and
Legislative Assembly ballots in 2006.

At the CPA Congress in Melbourne they are giving away thousands of recent copies of BRW
magazines every day, presumably for the duration of the Congress
(nearly 3 weeks). Multiply that across the country and you have a
significant distortion of ‘sales’.

Peter Fray

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Peter Fray
Editor-in-chief of Crikey

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