Seven news tonight begins their week-long “Adelaide Property report”

comparing prices of various suburbs, I think “from Athelstone to Ethelton” was a slogan on the promo.

But they’ve spelled Mitcham as ‘Mitchum’ on the visuals on the ad.

Twice! Makes a mockery of their “we make it in Adelaide because you don’t live in Sydney” slogan, especially as Melbourne also has a suburb called Mitcham.