Many think Finland equals Nokia. But you’re forgetting the forest. Finland is 10% water and 70% forest, 23 million hectares of forest – find out more here. Kind of magical fairytale. Kind of huge money spinner and backbone of the economy.

The forest is pervasive throughout the economy. Around 60% of the forest is owned by ordinary Finns – individuals and families. In a country of five million people, around one million people own forest. The average size of a private holding is 44 hectares – only 9% of holdings are over 100 hectares.

The forest is around 10% of the Finnish GDP. Electrical and optical equipment are the top export industries at 24.3%, but paper and pulp is 19.3% and wood products another 5.5% (2003 figures).

The Finns are curiously proud and proudly curious about paper. Some Finnish magazines inside covers list the editors, the publishers … and the type of paper that they use. Finns are the most carefree users of paper, untroubled by “how many trees had to die for this” guilt.

CRIKEY: Another interesting column on life in Finland is on the site here –

Get more Crikey, for less

It’s more than a newsletter. It’s where readers expect more – fearless journalism from a truly independent perspective. We don’t pander to anyone’s party biases. We question everything, explore the uncomfortable and dig deeper.

Join us this week for 50% off a year of Crikey.

Peter Fray
Peter Fray
Editor-in-chief of Crikey
50% off