Search engines


How Murdoch can really hurt Google

Rupert Murdoch’s recent rejection of Google may be less about news content and more about the search engine wars, suggests Michael Arrington: by de-indexing from Google, other search engines could pay him for the rights to index News Corp content.

Just don’t search Freebird: Google turns DJ

Google has added playable music clips to its search results, with a new feature dubbed “Music OneBox”. Will the next front of the aggregation wars be fought against the music industry?

Microsoft vs. Google: who’s winning the social media search wars?

Yesterday, both Google and Microsoft announced deals with Twitter to add tweets to their search results. But which company scored the better deal? And which will do a better job? The blogosphere weighs in.

Not so fast, Microsoft: Google scores a Twitter deal of its own

Just hours after Microsoft announced its big coup in inking a deal with Twitter to include tweets in its search results, Google has announced its done one too. Close, Gates, but no cigar.

Take that, Google: Microsoft teams up with Facebook and Twitter

Microsoft has struck another blow to Google in the search engine wars, inking a deal with Facebook and Twitter to include their content in its Bing search results. You can already try out its Twitter search here.

Does your website speak Bing?

To get ahead online, brands need to get their names high up on search results pages. Til now that’s meant optimising websites for Google. But with Microsoft moving in on the market, companies need to speak Bing too.

A tale of two search engines

Yahoo actually reaches the same number of internet users as Google — but earns about a tenth of the profit. CNNMoney explains how two seemingly similar search companies can have such differing levels of success.

Google caffeine: the next big buzz or just a brew-haha?

Google is testing out a new version of their search algorithm, code-named Google Caffeine. Is it really any better? Or just about looking busy in the face of Twitter and Microsoft’s Bing?

The search is over: Yahoo gives in to Microsoft

Yahoo has officially given up on trying to best Google in the search engine game, finally reaching a partnership deal with Microsoft after years of negotiations and scrapping their own search engine in favour of the software giant’s new model, Bing.

China: Google “severely endangering China’s youth”

The Chinese government has opened a witch hunt on Google China, forcing them to suspend automated keywords and accusing them of “severely endangering” the country’s youth.

Koogle: the kosher search engine

A new search engine, Koogle, has been created to allow ultra-Orthodox Jews to surf the Internet without encountering material such as news and pictures of “immodest” women, and stops users from making any online purchases on the Sabbath.

Microsoft Bing: will it fizzle or boom?

Microsoft have launched a new search engine in an attempt to rival Google: Bing. But will it be the next great innovation since Windows, or another Microsoft Bob?

Microsoft wants you to Bing it

Microsoft are hoping their new search engine, Bing, will see people stop “Googling” and starting “Binging”. But as Valleywag puts it: “the name reminds us mostly of Sopranos strippers and the guy who knocked up Elizabeth Hurley.”

Is Google’s brand in trouble?

After a decade of near-universal love, is the honeymoon over for Google?

Searching for Twitter’s jackpot

Twitter’s plans remain obscured behind a sort of Silicon Valley Mona Lisa smile. But surely monetisation attempts aren’t far off.

Google/Sensis deal cuts both ways

Could it be that, post-Burgess, we have a kinder, gentler Telstra on our hands, asks AntiGeek.

ACCC claims all Google’s paid search results are misleading

The ACCC has upped the ante in its claim against Google, with the watchdog now broadening its claims of misleading and deceptive conduct for Google’s entire Australian business, writes Adam Schwab.

To pay or not to pay: the Fairfax online dilemma

Well done to The Age today for gently undermining sister Fairfax publication, the Australian Financial Review, and for exposing some of the battles being waged in the disputed territory of business online media.

ACCC v Google: the search begins

The ACCC’s legal action against Google could be a landmark of international significance in the fight for editorial integrity in the new media world.