The downside of raising awareness on ovarian cancerNational Breast and Ovarian Cancer Centre launched a recent public campaign to raise awareness of the symptoms of ovarian cancer. But the symptoms are so common that it may raise necessaries anxiety and stress, says professor Marian Pitts.
Public service campaigns
Anti-booze ads: enough to drive you to drink
A new study has found anti-drinking ads drive many people to drink more. Ad Age explains why you can’t shame people into sobriety.
When did public information campaigns become political?
The media blackout on election advertising in the electronic media kicks in next Wednesday. So all overt political campaigning is out. But what about the series of public service campaigns subliminally reminding Australians of government initiatives?
