Tracking the PR embarrassmentHere’s a note of PR advice from Tim Burrowes: don’t send out your company press releases with the “track changes” function still enabled on the Microsoft Word document. Otherwise the whole internet gets to witness your embarrassing marketing lingo.
Press releases
Is the media ready to embrace the Twitter-sized press release?
Media tweet-aggregating site Muck Rack has launched a new service for PR pros to publish one-line press releases, up to 130 characters long, at a rate of $1 per character. But is the media world ready to pay more for less?
Political snippets: Grim times for British Labour, home and away
Richard Farmer wraps today’s political titbits: Could British Labour come home fourth in EU elections? NT minister cleared of swine flu and government breathes a sigh of relief over Chinalco.
Press release pandemonium at Parliament House
Not too many people had a good day in Parliament yesterday.
Four Corners responds to “Code of Silence” backlash
ABC’s Four Corners have issued a statement to “set the record straight” on their recent episode “Code of Silence”, which explored sexual misconduct within the NRL.
Press release of the Budget: Family First’s broken dreams
The best press release of the 2009 federal budget ….
