Crikey
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Monday, 26 October 2009
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Today is Pink Ribbon Day, and Crikey is on the look-out for the most egregious and shamless examples brands engaging in a spot of “pink washing”. Join us!
Newsweek
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Thursday, 15 October 2009
It’s that time of year again, when advertisers paint their products pink in order to cash in on breast cancer awareness. But as one activist argues: “If shopping could cure breast cancer it would be cured by now”.
Crikey
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Monday, 30 June 2008
Women can feel good about buying that new lippy, designer handbag or diamond watch because the girlish pink hue confirms you aren’t just shopping, but making a valuable donation. But how much of your money is actually going to a breast cancer charity? asks Becky Freeman.
Crikey
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Monday, 15 October 2007
Global warming is driving the current profusion of all things green in retail environments. But as the temperature rises this springtime, it’s bosoms – not blossoms – that have pink busting out all over the supermarket shelves, writes market researcher Dr Stephen Downes.
Crikey
/ Jane Nethercote
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Thursday, 26 October 2006
Nowhere is the corporatisation of philanthropy more evident than in the colour pink. But is it all rose-tinted?
Seeing red over pink-ribbon products
