The line-up of Heart Foundation tick-approved products will now include some of the highest sugar breakfast cereals on sale in Australia, writes David Gillespie.
Nestle
Nestle’s Facebook FAIL
Food empire Nestle showed how not to do social marketing recently, pissing off fans by deleting comments and engaging in childish flame-wars with critics, before finally having to apologise: “I have stopped being rude.”
Like good health, it’s all about balance
Last week, David Gillespie criticised the use of Nestle’s Optifast weight loss shake. But the obesity epidemic of the past 30 years is not due to a single cause, writes Neil Holt.
Heart attack debate not weighted in favour of the shake
Why would Nestle start spruiking a shake diet to lose weight, which has a known cause of heart disease as one of its main ingredients? Sounds like a conspiracy for getting fat people to have heart attacks.
Breaking a piece off the Cadbury block
Cadbury shareholders are preparing for a sweet deal, with a possible merger with Kraft, American chocolate company Hersheys or even Swiss company Nestlé, and share prices significantly higher than previously thought.
Nestlé suckles from the teat of Mugabe’s dirty dairy
Robert Mugabe has built a secret farming empire with land seized from white farmers. Their biggest customer? Swiss food giant Nestlé, which has been lapping up 1 million litres of Mugabe’s milk a year.
Big Sugar dresses up as Santa
Why would an industry built on getting kids hooked on sweet drinks from the age of 12 months suddenly voluntarily decide to remove the substance that makes them sweet and addictive?
Ad self-regulator says 72% sugar is a simple serve of fruit
The Advertising Standards Bureau has ruled on my complaint about Nestle’s Fruit Fix advertising. The upshot: it’s perfectly ok to advertise a product which is 72% sugar as being equivalent to one serve of fruit.
Chocolate fondu: could Nestle bid for Cadbury?
With Kraft signalling its intention to take over Cadbury, other potential suitors are rumoured to be taking notice. Like Nestle which might launch a counterbid (if it could get it past the competition commission).
Sugar, heart ticks and a little note from Warren
My piece about the Australian Heart Foundation last week inspired quite a few folks to plunge electronic quill into digital inkwell and dispatch missives in my general direction, writes David Gillespie.
The sugar fix that earned a Heart Foundation tick
Why is the Australian Heart Foundation handing out ‘ticks’ to confectionery, asks David Gillespie?
My sugary Nestle question: what is fruit?
Nestle have taken exception to me suggesting that they are telling lies by emblazoning their Fruit Fix bar with “1 Serve of Fruit” and advertising the product as a healthy and nutritious snack, says David Gillespie.
