Of all the jobs in the country, Mark Westfield seems least-suited to the one he has just walked into as Malcolm Turnbull’s chief media spinner.
Mark westfield
Trial by media for Tricom as ANZ emerges as major villain
Tricom managing director Lance Rosenberg has every reason to be upset with the regulators and media today, but his firm’s fall from grace provides an abject lesson in reputational risk management and public relations, writes Stephen Mayne.








