As the election draws inexorably closer the pundits are getting nervous and to hedge their bets some are saying that it will be close. Could the polls be wrong? Of course they could, but this is extremely unlikely, write Irving Saulwick and Denis Muller.
Inexorably
To pay or not to pay: the Fairfax online dilemma
Well done to The Age today for gently undermining sister Fairfax publication, the Australian Financial Review, and for exposing some of the battles being waged in the disputed territory of business online media.
VB Lite: how beer tinkering can fall flat
The attachment that beer drinkers have to their favourite brand is one of the mysteries of marketing but it certainly has little to do with the taste — but brewers that tinker with their product do so at their peril.
